Job Title: Digital Campaign Manager
Department: Ramaiah Global – Centre for Executive Education and Entrepreneurship
Organization: Ramaiah University of Applied Sciences
Job Summary
The Digital Campaign Manager will be responsible for planning, executing, and optimizing digital campaigns to generate leads for short-term certificate and professional development programmes. The role requires strong hands-on experience in managing campaigns across Meta, Google, and LinkedIn, with a focus on lead generation, campaign analysis, and continuous improvement.
Role Requirements
- Education: B.Tech (IT) / BCA / B.Sc.
- Experience: 6–8 years in digital campaign management, performance marketing, or lead generation.
- Proven experience managing campaigns on Meta, Google, and LinkedIn.
- Strong understanding of lead generation techniques and digital funnel management.
- Experience in analyzing campaign performance and implementing remedial measures.
- Ability to work in a target-driven environment with multiple programme launches.
Skills and Competencies
- Digital campaign planning and execution.
- Performance marketing and lead generation.
- Meta Ads, Google Ads, and LinkedIn Ads management.
- Audience targeting and retargeting strategies.
- Campaign analytics, reporting, and optimization.
- Strong analytical and problem-solving skills.
- Good communication and coordination skills.
- Ability to collaborate with marketing, admissions, and programme teams.
Email CV to: [email protected]
Pay: ₹1,200,000.00 - ₹1,500,000.00 per year
Application Question(s):
- How many years of experience do you have in digital campaign management or performance marketing?
- Which platforms have you worked on hands-on (Meta Ads, Google Ads, LinkedIn Ads)?
- Have you managed lead generation campaigns for education or professional training programmes? If yes, briefly describe.
- Are you an immediate joiner? Please specify notice period duration.
Location:
- Bangalore City, Bengaluru, Karnataka (Preferred)
Work Location: In person