About the Role
We are looking for a passionate and result-driven SEO Executive who has hands-on experience in Search Engine Optimization (SEO) and Google Ads. The ideal candidate should be capable of improving organic search rankings, driving website traffic, generating quality leads, and managing paid advertising campaigns to maximize ROI.
Key ResponsibilitiesSearch Engine Optimization (SEO)
- Perform keyword research and competitor analysis.
- Develop and implement on-page and off-page SEO strategies.
- Optimize website content, meta tags, URLs, and landing pages.
- Conduct technical SEO audits and recommend improvements.
- Build high-quality backlinks through ethical link-building practices.
- Monitor website performance using Google Analytics and Search Console.
- Track keyword rankings and prepare monthly SEO performance reports.
Google Ads Management
- Plan, create, and manage Google Search, Display, and Remarketing campaigns.
- Conduct keyword research and audience targeting for paid campaigns.
- Optimize campaigns to improve CTR, Quality Score, and conversions.
- Monitor campaign budgets and ensure maximum ROI.
- Perform A/B testing of ad copies and landing pages.
- Generate weekly and monthly campaign performance reports.
Additional Responsibilities
- Coordinate with content writers, designers, and developers.
- Stay updated with the latest SEO and PPC trends, tools, and algorithm updates.
- Suggest innovative growth strategies to increase online visibility and lead generation.
Required Skills
- Strong understanding of On-Page, Off-Page, and Technical SEO.
- Hands-on experience with Google Ads.
- Knowledge of Google Analytics 4 (GA4) and Google Search Console.
- Experience with SEO tools such as SEMrush, Ahrefs, Ubersuggest, Screaming Frog, or similar tools.
- Understanding of HTML, WordPress, and website optimization.
- Excellent analytical and reporting skills.
- Strong communication and problem-solving abilities.
Pay: ₹12,392.70 - ₹41,212.56 per month
Work Location: In person
