Job Title: Storyboard Associate:
Job Location: Bengaluru
Job Summary:
We need a skilled person who can be part of our team as a Branding & Storyboard Specialist. Candidates will be responsible to provide the required visibility and branding to the organization by identifying and building success stories and accomplishments.
The candidate is responsible for developing field narratives for different audiences by reaching out through various social media platforms. The story boarding needs to encapsulate the efforts of the organisation and to be understood by the primary and secondary stakeholders.
The candidate needs to be creative in imagining different means of communication and have critical thinking skills on what works and what does not. As these stories also be the means of inspiration and mode of awareness creation, one needs to be conscious of the brand building and enhance the image building process of the organisation.
Responsibilities:
· Brand Storytelling: Create engaging narratives on the interventions of the organisation. These narratives must reflect our organization's aims and values, vision,mission and resonate with our audience.
· Storyboard Creation: To bring our brand narrative to life, conceptualize and create visually appealing storyboards that capture the essence of our programs and mission across.
· Collaboration: Work closely with across departments to understand project requirements and ensure that our visual storytelling efforts align with our brand strategy.
· Creative Direction: Designers and writers should be guided to ensure that the images they create are in line with brand guidelines and successfully communicate our brand.
· Market Research: Be updated about what is happening in the industry, NGOs and technology that will continuously shape our brand storytelling approach.
· Feedback and Iteration: Take feedback from the stakeholders and iterate on storyboard concepts to finalize the deliverables, which should be high-quality and make sense to our user group.
· Project Management: Experience managing various projects, prioritizing activities, and meeting deadlines without compromising on quality and due diligence.
Qualifications:
· Master’s in marketing, communication with a proven experience of 3-5 years working in branding, storytelling, or visual communications, preferably in a marketing or advertising agency .
· A strong portfolio that demonstrates creative storytelling skills and ability to create storyboards.
· Ability to express thoughts in writing and orally, provide explanations in a structured language and clearly formulate sentences.
· Knowledge of video editing tools is an advantage and any other relevant software that you consider to be suitable for completing the task.
· Skills to think strategically and critically to communicate our solutions to the stakeholders through different media in an understandable form.
· One needs to work independently, as well as work in a team, and work in a fast-paced working environment.
· Travel to the field locations is expected.
About Caring with Colour – A Manasi Kirloskar Initiative
Caring with Colour (CWC) is a non-profit organization in India focused on improving the quality of education in government schools. CWC aims to empower teachers by equipping them with experiential teaching methodologies, as outlined in policies such as the National Education Policy (NEP) 2020 and the National Curriculum Framework (NCF) 2005. The organization has developed a comprehensive teacher support system, including experiential teaching content aligned with the NCERT curriculum and a dedicated teacher training program. CWC also offers a technology platform called 'Teachopia' to help teachers effectively integrate experiential teaching techniques into their classrooms.
Manasi Kirloskar Tata, the Managing Trustee and CEO of Caring with Colour, has been passionate about the education sector since she was fourteen, when she began teaching art to children from government schools. She is the first United Nations in India Young Business Champion for the Sustainable Development Goals (SDGs), through which she collaborates with the UN on key issues like climate change, reducing plastic usage, and women's empowerment.
In addition to her role at CWC, Manasi holds several prominent positions, including Executive Director & CFO of Kirloskar Systems Ltd., Director of Toyota Kirloskar Motor Private Limited, Director of Kirloskar Technologies Ltd., and Director of Toyota Tsusho Insurance Broker India Pvt. Ltd.
Our Partners include Toyota Group, Toyota Tsusho, Navbharat Global Services, Tata Group, Embassy, Kirloskar Group, Hitech Group, Bosch, and many more.
Vision: Achieve a Wholesome Learning Experience in Every School
Mission: Empowering Government School Teachers to Create an Experiential Learning Environment in Their Classrooms
Working at CWC
At CWC, we foster a highly dynamic, start-up working environment. We are dedicated to building a self-sustaining, professionally run non-profit organization with innovation and efficiency at its core.
Key Attributes for Candidates:
· Passion for the education sector and a willingness to explore innovative ideas to enhance teaching and learning.
· Ability to facilitate connections among various stakeholders in the education ecosystem, aligning them towards the common mission of educational transformation.
· Openness to working in a dynamic environment and a desire to deepen experience through learning and self-discovery.
· A change agent committed to transforming government schools by advocating new techniques and strategies.
Job Type: Full-time
Pay: ₹246,810.59 - ₹600,000.00 per year
Experience:
- total work: 1 year (Preferred)
Work Location: In person
