Job Title: Sr. Digital Marketing Executive
Experience Required: Maximum 1 year in Digital Marketing
Location: Nanthencode, Trivandrum
Employment Type: Full-time
About the Role:
We are seeking a results-driven Senior Digital Marketing Executive to lead and execute digital marketing initiatives that drive brand awareness, lead generation, customer acquisition, and revenue growth. The ideal candidate will have strong experience in performance marketing, SEO, social media, content marketing, email campaigns, and analytics, with a data-driven approach to optimizing campaign performance.
Key Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.
- Manage SEO activities, including keyword research, on-page optimization, and performance tracking.
- Create and execute social media strategies to enhance brand visibility and audience engagement.
- Develop and manage email marketing campaigns and lead nurturing workflows.
- Monitor campaign performance using analytics tools and provide actionable insights to improve ROI.
- Coordinate with content, design, and sales teams to develop effective marketing assets and campaigns.
- Manage website content updates and ensure an optimal user experience.
- Conduct competitor analysis and stay updated on industry trends and best practices.
- Generate regular performance reports and present key findings to stakeholders.
- Support lead generation initiatives and contribute to achieving business growth targets.
Required Skills & Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 2+ years of experience in digital marketing.
- Hands-on experience with Google Ads, Meta Ads Manager, Google Analytics, and SEO tools.
- Strong understanding of SEO, SEM, social media marketing, email marketing, and content marketing.
- Experience in campaign planning, execution, and performance optimization.
- Proficiency in analyzing marketing data and preparing performance reports.
- Excellent communication, organizational, and project management skills.
- Certifications in Google Ads, Google Analytics, HubSpot, or Meta Blueprint will be an added advantage.
If you are interested, kindly click on Apply Now or share your resume to [email protected]
Job Type: Full-time
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
- Health insurance
- Paid time off
Work Location: In person
