Job Description: Digital Marketing Executive
Company: Waplia Digital Solutions Location: Jaipur, Rajasthan (On-site) Experience: 2+ years Salary: ₹25,000 – ₹35,000 per month (in-hand) Employment Type: Full-time
About Waplia Digital Solutions
Waplia Digital Solutions is a growing digital solutions company based in Jaipur, delivering web development, mobile applications, and digital products for clients across industries. We’re looking for a hands-on digital marketer who can own our marketing efforts end-to-end and drive measurable growth for both our brand and our clients.
Role Overview
We are seeking an experienced Digital Marketing Executive with 2+ years of proven experience to plan, execute, and optimize digital marketing campaigns across multiple channels. The ideal candidate is data-driven, creative, and comfortable working independently in a fast-paced environment.
Key Responsibilities
Plan and execute digital marketing campaigns across Google Ads, Meta (Facebook/Instagram) Ads, and LinkedIn
Manage SEO strategy — keyword research, on-page and off-page optimization, technical SEO audits, and link building
Create and manage content calendars for social media platforms and grow organic engagement
Run and optimize email marketing campaigns and lead nurturing workflows
Track, analyze, and report campaign performance using Google Analytics (GA4), Google Search Console, and Meta Business Suite
Manage and optimize landing pages for conversions (CRO)
Generate qualified leads for the company and client projects, and manage the lead pipeline
Collaborate with design and development teams for creatives, landing pages, and campaign assets
Stay updated with the latest digital marketing trends, algorithm changes, and tools (including AI-based marketing tools)
Required Skills & Qualifications
Bachelor’s degree in Marketing, Business, Mass Communication, or a related field
Minimum 2 years of hands-on experience in digital marketing (agency or in-house)
Proven experience running paid campaigns on Google Ads and Meta Ads with measurable ROI
Strong working knowledge of SEO tools (Ahrefs, SEMrush, Ubersuggest, or similar)
Proficiency with Google Analytics 4, Google Search Console, and Google Tag Manager
Experience with social media management and scheduling tools
Good copywriting and content creation skills in English and Hindi
Strong analytical mindset with the ability to interpret data and optimize campaigns
Good to Have
Google Ads / Meta Blueprint certifications
Experience with WordPress and basic landing page builders
Familiarity with email marketing tools (Mailchimp, Brevo, or similar)
Knowledge of WhatsApp marketing / WhatsApp Business API campaigns
Basic understanding of graphic tools (Canva, Figma) for quick creatives
Experience using AI tools (ChatGPT, Claude, etc.) for marketing workflows
What We Offer
In-hand salary of ₹25,000 – ₹35,000 per month (based on experience and skills)
Opportunity to own marketing strategy end-to-end with real decision-making authority
Exposure to diverse client projects across industries
Supportive, growth-focused work culture
Performance-based growth and appraisals
How to Apply
Send your updated resume along with links to campaigns/accounts you’ve managed (or a short portfolio) to [email protected] with the subject line: “Application – Digital Marketing Executive”.
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
