You'll lead content strategy across the studio's reels, shorts, and podcast output — owning the creative direction, format innovation, and performance of ideas from concept to publish. You'll also mentor junior strategists and shape how the studio thinks about content.
What You'll Do
- Own end-to-end content strategy across reels, shorts, and podcast formats
- Identify new formats, series, and content opportunities based on trends and data
- Lead ideation sessions and turn raw ideas into structured, shoot-ready briefs
- Analyze content performance deeply and translate insights into strategic direction
- Collaborate with anchors, cinematographers, and editors to ensure ideas translate on screen
- Mentor and guide junior strategists/interns on ideation and briefing
- Track platform algorithm changes and competitor strategy to stay ahead
- Present content strategy and performance to leadership
Who We're Looking For
- Proven experience building content strategy for reels/shorts/podcast or similar formats
- Strong analytical skills — can read performance data and turn it into decisions
- Sharp creative instincts paired with structured, brief-writing discipline
- Track record of ideas that performed well (views, engagement, growth)
- Ability to lead brainstorms, give feedback, and manage a small strategy team
- Strong communication skills to align creative, production, and leadership teams
Nice to Have
- Experience in a media house, content studio, D2C brand, or creative agency
- Scriptwriting or copywriting background
- Experience managing a content/strategy team
- A strong portfolio with measurable content performance (views, growth, engagement)
What You Get
- Leadership role owning the company's creative and content strategy
- Competitive pay with growth into a senior/lead strategy role
- Direct influence over what the studio creates and how it performs
- A fast-moving, idea-driven environment with real creative ownership
Work Setup
6 days a week | Day shift
Application Question(s)
- Share a portfolio or examples of content strategy/ideas you've led, along with results if available.
Pay: ₹30,000.00 - ₹60,000.00 per month
Work Location: In person
