Role: Lead Generation Manager
Location: Mylapore, Chennai
Experience: 5+years
Job Summary
Lead CADD Centre’s digital marketing strategy to drive brand visibility, lead generation, admissions, and marketing ROI across digital channels.
Key Responsibilities
Develop and execute digital marketing strategies aligned with business and admission goals.
Manage SEO, SEM, PPC, Social Media, Content, Email, and WhatsApp Marketing.
Plan and optimize Google, Meta, LinkedIn, and YouTube campaigns.
Drive qualified leads, conversions, and cost-effective customer acquisition.
Monitor CPL, conversion rates, ROI/ROAS, traffic, and campaign performance.
Lead, mentor, and manage the digital marketing team.
Optimize website, content, SEO, and online brand presence.
Use Google Analytics, Search Console, GTM, SEMrush, and Ahrefs for performance analysis.
Coordinate with Sales, Business, and Franchise teams to achieve business targets.
Required Skills
Digital Marketing | SEO | SEM | PPC | Performance Marketing | Social Media | Lead Generation | Google Ads | Meta Ads | Analytics | Team Management
Qualification
Bachelor’s degree in Marketing, Business, Technology, or a relevant field. Relevant certifications preferred.
Company website: https://caddcentre.com/location/chennai-mylapore/
Map: https://maps.app.goo.gl/8Ex1xbrDJuqi68tQ6?g_st=iw
Contact: 9150033505
Pay: ₹500,000.00 - ₹800,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Life insurance
- Provident Fund
Work Location: In person