Job Description: SEO Executive
Job Title - SEO Executive (Fresher)
Department - Digital Marketing
Location – Dehradun, Uttarakhand
Employment Type - Full-time
Experience - 0–1 Year (Freshers Welcome)
Salary – INR 15,000/- to INR 20,000/-
Job Summary
We are looking for a passionate and enthusiastic SEO Executive (Fresher) to join our Digital Marketing team. This is an excellent opportunity for recent graduates or candidates with SEO training to build a career in search engine optimization. The selected candidate will assist in improving our website's organic visibility, optimizing property listings and content, and supporting SEO strategies to generate quality real estate leads.
The ideal candidate should have a basic understanding of SEO concepts, a willingness to learn, and an analytical mindset.
Key Responsibilities
On-Page SEO
- Assist in keyword research for real estate projects, property listings, and location-based searches.
- Optimize meta titles, meta descriptions, headings, URLs, and image alt tags.
- Support the optimization of website pages, blogs, and landing pages.
- Maintain internal linking across the website.
- Ensure SEO best practices are followed while publishing content.
Technical SEO Support
- Assist in monitoring website crawl errors and indexing issues.
- Help identify broken links, duplicate content, and basic technical SEO issues.
- Support website performance improvement initiatives, including page speed and mobile optimization.
- Assist in maintaining XML sitemaps and robots.txt files.
Content Optimization
- Coordinate with content writers to create SEO-friendly blogs and website content.
- Suggest relevant keywords and content ideas based on user search intent.
- Update and optimize existing content to improve search rankings.
Local SEO
- Support optimization of Google Business Profile.
- Assist in managing local business listings and citations.
- Help optimize city-wise and project-specific landing pages.
- Monitor local keyword rankings.
Off-Page SEO
- Assist in basic link-building activities.
- Research backlink opportunities and industry directories.
- Monitor backlink performance under the guidance of senior team members.
Reporting & Analysis
- Track keyword rankings using SEO tools.
- Monitor website traffic and basic SEO performance metrics.
- Prepare simple daily, weekly, and monthly SEO reports.
- Conduct competitor keyword and website analysis.
Collaboration
- Work closely with the content, design, and web development teams.
- Participate in brainstorming sessions for digital marketing campaigns.
- Stay updated with the latest SEO trends and search engine algorithm changes.
Required Skills
- Basic understanding of SEO fundamentals (On-Page, Off-Page, and Technical SEO).
- Familiarity with keyword research concepts.
- Basic knowledge of Google Search Console and Google Analytics 4 (GA4).
- Understanding of Local SEO concepts is a plus.
- Good analytical and problem-solving skills.
- Basic knowledge of Microsoft Excel or Google Sheets.
- Strong written and verbal communication skills.
- Willingness to learn and grow in the field of Digital Marketing.
Preferred Tools
- Google Search Console
- Google Analytics 4 (GA4)
- Google Keyword Planner
- Google Trends
- Ahrefs or SEMrush (basic knowledge)
- Screaming Frog SEO Spider (basic understanding)
- Microsoft Excel or Google Sheets
- WordPress CMS (basic knowledge preferred)
Educational Qualifications
- Bachelor's degree in Marketing, Business Administration, Computer Science, Information Technology, Mass Communication, or a related field.
- Certification in SEO, Digital Marketing, or Google Analytics is an added advantage.
Experience
- Freshers are encouraged to apply.
- Candidates with internships, freelance projects, academic projects, or SEO certifications will have an added advantage.
- Prior experience in digital marketing is not mandatory.
Key Performance Indicators (KPIs)
- Timely completion of assigned SEO tasks.
- Number of optimized website pages and blogs.
- Improvement in keyword rankings.
- Growth in organic website traffic.
- Accuracy of SEO implementation.
- Timely submission of SEO reports.
- Learning and adoption of SEO best practices.
Preferred Candidate Profile
- Passionate about Digital Marketing and SEO.
- Strong analytical and research skills.
- Good attention to detail.
- Ability to work independently and in a team environment.
- Eagerness to learn new SEO tools and techniques.
- Positive attitude with a proactive approach to problem-solving.
- Good organizational and time-management skills.
Why Join Us?
- Excellent opportunity to start a career in Digital Marketing and SEO.
- Hands-on training on live real estate SEO projects.
- Exposure to industry-leading SEO tools and best practices.
- Collaborative and supportive work environment.
- Learning and career advancement opportunities.
- Opportunity to work on high-impact campaigns that drive business growth.
Preferred Candidate Profile at a Glance
- Experience: 0–1 Year (Freshers Welcome)
- Qualification: Bachelor's Degree
- Skills: SEO Fundamentals, Keyword Research, Google Search Console, GA4, MS Excel, Basic WordPress
- Industry Preference: Real Estate (preferred but not mandatory)
- Joining: Immediate or as per company requirements
NOTE:- Interested ones may share their updated CV to [email protected] or connect with us at +91-9286554849
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
