Job Description – Business Development Manager (BDM) – EdTechJob
Department: Sales & Business Development
Employment Type: Full-Time
Experience: 1–3 Years (Experience in EdTech, Education, Training, Inside Sales, or Business Development preferred)
Salary: As per company standards + Attractive Performance Incentives
Job Summary
We are seeking a motivated and target-oriented Business Development Manager (BDM) to drive student enrollments and support business growth. The ideal candidate will be responsible for handling leads, counseling prospective students, achieving sales targets, and building strong customer relationships. Candidates with prior experience in EdTech or education sales and basic team coordination skills will be preferred.
Key Responsibilities
- Counsel prospective students and working professionals regarding courses and career opportunities.
- Contact and follow up with leads generated through various marketing channels.
- Convert inquiries into successful enrollments by understanding learner needs and recommending suitable programs.
- Achieve monthly enrollment and revenue targets.
- Build and maintain strong relationships with prospective students and parents.
- Maintain accurate records of leads, follow-ups, and admissions in the CRM system.
- Coordinate with the marketing and academic teams to ensure a smooth admission process.
- Resolve student queries related to courses, fees, and enrollment.
- Assist in training and guiding new Business Development Executives (BDEs), when required.
- Prepare daily and weekly sales reports for management.
- Stay updated with course offerings, industry trends, and competitor activities.
Educational Qualification
- Bachelor's degree in any discipline.
- MBA (Marketing/Sales) is preferred but not mandatory.
Required Skills
- Excellent communication and interpersonal skills.
- Strong sales and negotiation abilities.
- Ability to work in a target-driven environment.
- Good presentation and counseling skills.
- Basic knowledge of CRM software and MS Office.
- Positive attitude with a willingness to learn and grow.
- Good organizational and problem-solving skills.
Key Competencies
- Sales & Business Development
- Student Counseling
- Lead Conversion
- Customer Relationship Management
- Communication & Negotiation
- Target Orientation
- Team Collaboration
- Time Management
Key Performance Indicators (KPIs)
- Monthly enrollment target achievement.
- Revenue generation.
- Lead-to-admission conversion rate.
- Follow-up effectiveness.
- CRM data accuracy.
- Student satisfaction.
Benefits
- Fixed salary with attractive incentives.
- Performance-based rewards.
- Training and career development opportunities.
- Professional and collaborative work environment.
Pay: ₹18,000.00 - ₹40,000.00 per month
Work Location: In person
