Job Summary
We are looking for a talented and versatile Copywriter to join our marketing team. You will be the voice of our brand, responsible for crafting clear, compelling, and original copy that resonates with our target audience.
You will work across multiple channels, from website content and email marketing to social media and ad campaigns. The ideal candidate is a strategic thinker who can adapt their writing style to different formats, audiences, and brand guidelines while driving measurable results.
Key Responsibilities
- Content Creation: Write clear, persuasive, and original copy for various marketing materials including websites, landing pages, blog posts, whitepapers, case studies, email newsletters, and print collateral.
- Campaign Development: Collaborate with the marketing and design teams to develop creative concepts and copy for multi-channel advertising campaigns (digital, social, and print).
- Brand Voice: Ensure all copy adheres to the brand's tone of voice, style guides, and messaging frameworks, maintaining consistency across all touchpoints.
- SEO Optimization: Write SEO-friendly content that drives organic traffic while maintaining a human and engaging reading experience.
- Editing & Proofreading: Revise and edit copy based on internal feedback, ensuring accuracy, clarity, and grammatical precision.
- Research: Conduct in-depth research on industry trends, competitor activity, and target audience pain points to inform content strategy.
- Collaboration: Work closely with designers, product marketers, and subject matter experts to translate technical information into compelling customer benefits.
Qualifications & SkillsRequired:
- Experience: [Number] years of professional copywriting experience (agency or in-house).
- Portfolio: A strong portfolio showcasing a range of writing styles and formats (e.g., long-form content, ad copy, email campaigns).
- Writing Skills: Exceptional command of the English language, with impeccable grammar, spelling, and punctuation.
- Adaptability: Ability to adapt tone and style to different audiences, brands, and mediums.
- Deadline-driven: Proven ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.
- Research Skills: Strong ability to quickly understand complex topics and translate them into accessible language.
Preferred (Nice to Haves):
- Experience with SEO tools (e.g., Ahrefs, SEMrush, Moz).
- Knowledge of content management systems (e.g., WordPress, HubSpot).
- Experience writing for [Specific Industry, e.g., SaaS, Fintech, Health].
- Basic understanding of HTML or email marketing platforms.
- Experience with data-driven content marketing and A/B testing copy.
Personal Attributes
- Creative Thinker: You can turn a blank page into a compelling story.
- Strategic Mindset: You understand that copy is not just about words, but about achieving business goals.
- Collaborative Spirit: You enjoy working with cross-functional teams and appreciate constructive feedback.
- Curious Learner: You have a natural curiosity about people, culture, and the world around you.
Benefits & Perks
- Competitive salary and performance-based bonuses.
- Health, dental, and vision insurance.
- [Number] days of paid time off + paid holidays.
- Professional development opportunities (courses, conferences).
- [Other Perks: e.g., Flexible working hours, remote work options, gym membership, etc.]
How to Apply
Please submit your resume and a link to your portfolio.
Pay: ₹5,000.00 - ₹10,000.00 per month
Benefits:
- Flexible schedule
- Work from home
Work Location: Hybrid remote in Mysuru, Karnataka
