BUSINESS DEVELOPMENT MANAGER / HEAD – CAFE INDUSTRY
Department:
Business Development & Expansion
Location:
Greater Noida, UP (Corporate Office)
Industry (Mandatory):
Cafe / QSR / Coffee Chains / F&B Retail
Experience:
5–10+ Years (Cafe Industry Mandatory)
KEY RESPONSIBILITIES
· Franchise Sales & Expansion: Prospect, pitch, and onboard franchise partners (FOFO/FOCO models); manage franchise pipeline, site selection, and franchise onboarding.
· Corporate Tie-Ups & Alliances: Build strategic corporate tie-ups, institutional sales, B2B catering partnerships, and corporate cafeteria/office retail presence.
· Brand Marketing & Sales: Formulate local and brand-level marketing campaigns, seasonal promotions, digital/social media initiatives, and footfall-driving store activations.
· Product & Menu Development: Collaborate with culinary/R&D teams to introduce market-driven cafe products, beverage trends, and food offerings aligned with consumer preferences.
· Revenue & Sales Strategy: Drive store-level and channel sales growth, optimize average order value (AOV), and analyze market trends to maximize profitability.
· Market Research & Competitor Analysis: Track cafe industry trends, competitor pricing, consumer behavior, and emerging food & beverage innovations to maintain competitive advantage.
KEY PERFORMANCE INDICATORS (KPIs)
Performance Focus
Key Target Metric
Franchise Expansion
Onboarding target franchise outlets within specified geographic territories
Corporate Partnerships
Securing B2B corporate tie-ups, institutional accounts, and alliance deals
Marketing & Sales Growth
Increasing footfalls, Same-Store Sales Growth (SSSG), and average ticket size
Product Development Impact
Successful rollout & revenue contribution of new market-aligned food & beverage items
QUALIFICATIONS & REQUIREMENTS
· Industry Experience: Mandatory prior experience in the Cafe, QSR, Coffee Chain, or F&B Retail industry.
· Education: Degree / MBA in Marketing, Business Administration, Hospitality, or related field.
· Core Competencies: 360-degree expertise in franchise development, corporate tie-ups, marketing campaigns, and product development.
· Market Knowledge: Strong understanding of cafe consumer trends, beverage/food innovation, local store marketing, and competitor landscapes.
· Soft Skills: High-impact negotiation, relationship management, pitching, and strategic execution capabilities.
Pay: ₹30,000.12 - ₹40,421.55 per month
Work Location: In person
