Job Description: Senior SEO Strategist
Experience Required
3 – 6 years in Search Engine Optimization (SEO)
Employment Type
Full-time
Role Overview
We are looking for an experienced and results-driven Senior SEO Strategist to lead and execute SEO initiatives that improve organic search visibility, increase website traffic, and drive business growth. The ideal candidate should possess strong technical SEO expertise, content optimization skills, and the ability to develop data-driven SEO strategies aligned with business objectives.
Key Responsibilities
- Develop and implement comprehensive SEO strategies to improve organic search rankings.
- Conduct in-depth keyword research and competitor analysis.
- Perform regular website audits to identify technical SEO issues and recommend solutions.
- Optimize on-page SEO elements including meta titles, descriptions, headings, internal linking, and content.
- Collaborate with content writers to create SEO-friendly content.
- Monitor website performance using Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools.
- Track and report SEO performance metrics and KPIs.
- Identify backlink opportunities using ethical link-building practices.
- Stay updated with search engine algorithm changes.
- Work with developers, designers, and marketing teams to implement SEO best practices.
- Develop local SEO strategies where applicable.
- Mentor junior SEO executives.
Required Skills
- Technical, On-Page, Off-Page, and Local SEO expertise.
- Experience with Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
- Keyword research and competitor analysis.
- Basic knowledge of HTML, CSS, and JavaScript for SEO.
- Strong analytical, communication, and project management skills.
- Agency experience mandatory
Preferred Qualifications
- Bachelor's degree in Marketing, Business, Computer Science, or a related field.
- SEO certifications are an advantage.
- Experience with WordPress or other CMS platforms.
- Knowledge of Google Tag Manager
- Good communication skills
Key Performance Indicators (KPIs)
- Growth in organic website traffic.
- Improvement in keyword rankings.
- Increase in organic leads and conversions.
- Growth in quality backlinks.
- Improvement in website health and Core Web Vitals.
- Timely execution of SEO strategies and reporting.
What We Offer
- Competitive salary and performance-based incentives.
- Collaborative work environment.
- Professional learning and development opportunities.
- Career growth opportunities.
Pay: ₹35,000.00 - ₹50,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
