About the Role
We are looking for a highly creative and seasoned Senior Scriptwriter to spearhead the narrative engine of Yesmadam’s YouTube channel and video marketing campaigns. This isn't just about writing dialogues; you will be responsible for creating high-retention storytelling that cracks the YouTube algorithm, hooks viewers in the first 3 seconds, and seamlessly blends entertainment with brand trust.
If you understand YouTube pacing, audience psychology, and how to structure content for maximum average watch time, this role is for you.
Key Responsibilities
- Long-Form & Shorts Scripting: Conceptualize and write end-to-end, high-retention scripts for YouTube long-form videos, narrative-driven Reels, and performance ad campaigns.
- Mastery over Hooks & Pacing: Architect video structures, psychological hooks, and visual transitions that systematically reduce drop-off rates and maximize watch time.
- Cross-Functional Collaboration: Partner directly with the video production team, editors, and YouTube Strategist to ensure the written script translates perfectly into the final video edit.
- Platform Optimization: Adapt scripts and content angles for various platform formats (YouTube, Instagram, and programmatic video ads), maintaining a sharp, consistent brand voice.
- Trend Spotting: Continuously study YouTube trends, formats, and viral hooks, applying those insights to rapidly script timely, culturally relevant content.
Requirements
- Experience: 3–6 years of core scriptwriting experience with a strong focus on YouTube content creation, ad agencies, or high-growth D2C brands.
- Portfolio: A robust portfolio showcasing successfully produced video scripts (please include links to YouTube videos or channels you have written for).
- Industry Edge (Bonus): Direct experience writing content for the beauty, personal care, skincare, or hyperlocal service industries is highly preferred.
- Execution Style: Exceptionally fast, adaptable, and deeply comfortable brainstorming and executing in a high-octane startup environment.
Job Types: Full-time, Permanent
Pay: ₹80,000.00 - ₹100,000.00 per month
Benefits:
- Health insurance
- Paid sick time
Application Question(s):
- Are you comfortable for 6 days work from noida location?
- What is current CTC?
- In how many days can you join?
Work Location: In person
