VP – Growth & Business ExpansionAbout Chamria
Founded in 1860, Chamria is one of India's oldest and most trusted FMCG brands with a rich heritage in Ayurvedic and digestive products. For over 165 years, we have combined traditional wisdom with innovation to create products that consumers trust and enjoy.
Today, Chamria is expanding its footprint across traditional trade, modern retail, e-commerce, quick commerce, exports, and innovative wellness categories, including our sugar-free electrolyte lollipops. As we enter an exciting phase of growth, we are looking for a dynamic leader to help shape the future of our business.
Position: VP – Growth & Business Expansion
The Vice President – Growth & Business Expansion will be responsible for driving revenue growth, market expansion, strategic partnerships, and business development initiatives across India and international markets.
This is a leadership role with direct influence on the company's growth trajectory and long-term strategy.
Key Responsibilities
- Develop and execute Chamria's overall growth strategy.
- Drive revenue growth across General Trade, Modern Trade, E-commerce, Quick Commerce, and Export channels.
- Expand and strengthen distributor, dealer, and channel partner networks.
- Identify and secure strategic partnerships with retailers, marketplaces, institutions, and corporate clients.
- Lead business expansion into new markets, geographies, and product categories.
- Build scalable customer acquisition and retention strategies.
- Collaborate with marketing teams to maximize brand visibility and sales performance.
- Analyze market trends, consumer behavior, and competitive intelligence to identify growth opportunities.
- Develop pricing, promotion, and go-to-market strategies for new and existing products.
- Build, mentor, and lead high-performing sales and growth teams.
- Work closely with senior leadership on long-term business planning and expansion initiatives.
Qualifications
- 8–15+ years of experience in FMCG, Consumer Goods, Food & Beverage, Healthcare, Wellness, Retail, or D2C sectors.
- Proven track record of driving business growth and revenue expansion.
- Strong understanding of distribution networks, modern trade, retail, and digital commerce.
- Experience in strategic partnerships and business development.
- Excellent leadership, negotiation, and stakeholder management skills.
- Entrepreneurial mindset with strong execution capabilities.
- MBA from a reputed institution preferred.
Why Join Chamria?
- Opportunity to lead growth for a 165+ year-old heritage FMCG brand.
- High ownership and direct access to leadership.
- Chance to build national and international growth initiatives.
- Dynamic work environment with significant career growth potential.
- Competitive compensation with performance-linked incentives.
Location
India (Delhi NCR Preferred)
Apply Now
Interested candidates may share their resume at:
Email: [email protected]
Phone: +91 99717 32445
Join us in building the next chapter of Chamria's legacy while creating the future of wellness and consumer products.
Pay: ₹600,000.00 - ₹1,500,000.00 per year
Benefits:
- Commuter assistance
- Provident Fund
Application Question(s):
- Have you directly managed distributor and channel partner networks?
- Which channels have you personally led growth for? (Select all that apply)
General Trade
Modern Trade
E-commerce
Quick Commerce
Exports
Institutional Sales
B2B Sales
- Why do you believe you are the right person to lead growth for a 165+ year-old FMCG brand entering its next phase of expansion?
Education:
Experience:
- Marketing: 5 years (Required)
Willingness to travel:
Work Location: In person
