Infrahub Technologies Pvt. Ltd. is looking for an experienced and result-oriented Branch Head to lead our marketing, lead generation and business development initiatives.
The candidate will be responsible for developing marketing strategies, generating new business opportunities, building corporate relationships and supporting the sales team in achieving revenue targets.
Key Responsibilities
- Develop and implement the company's overall marketing and business development strategy.
- Generate new B2B leads through online and offline marketing activities.
- Identify and target potential clients in corporate, SME, industrial, institutional and commercial segments.
- Develop business opportunities for IT Hardware, CCTV, Networking, Security Solutions and IT Infrastructure.
- Build and maintain relationships with decision-makers such as IT Heads, Purchase Managers, Admin Heads, Facility Managers and Business Owners.
- Plan and execute digital marketing campaigns through LinkedIn, Google, WhatsApp, Email Marketing and other platforms.
- Manage the company's social media presence and improve brand visibility.
- Organize corporate meetings, client visits, exhibitions, seminars and networking activities.
- Develop and maintain a strong sales pipeline and ensure regular follow-up on leads.
- Coordinate with the Sales and Branch teams for lead conversion and revenue generation.
- Develop marketing materials including company presentations, brochures, product profiles and proposals.
- Identify new markets, products, services and business opportunities.
- Build relationships with OEMs, distributors, consultants and channel partners.
- Monitor competitors, market trends, pricing and customer requirements.
- Maintain accurate records of leads, enquiries, meetings and conversions through CRM/MIS.
- Prepare weekly and monthly marketing performance reports for management.
- Track campaign performance and marketing ROI.
- Lead, motivate and monitor the performance of the marketing/business development team.
- Achieve monthly and annual lead-generation and business-development targets.
Key Performance Indicators (KPIs)
- Number of qualified B2B leads generated
- Number of client meetings and enquiries
- New customer acquisition
- Sales pipeline generated
- Lead conversion ratio
- Revenue generated through marketing activities
- Digital marketing performance
- Corporate/channel partnerships developed
- Customer retention and repeat business
- Team performance and productivity
Required Skills
- Excellent communication and negotiation skills
- Strong B2B marketing and business development skills
- Lead generation and conversion expertise
- Good knowledge of digital marketing
- Strong LinkedIn and social media marketing skills
- Excellent networking and relationship-building abilities
- CRM and MIS reporting skills
- Team leadership and management skills
- Target-oriented and result-driven approach
- Good understanding of IT Hardware, CCTV, Networking and IT Infrastructure will be an advantage
Qualification & Experience
- Bachelor's degree in Marketing, Business Administration or a related field.
- MBA/PGDM in Marketing will be preferred.
- Minimum 5 years of experience in Marketing, B2B Sales or Business Development.
- Experience in IT Hardware, CCTV, Networking, Security Solutions or IT Infrastructure will be preferred.
Pay: ₹80,000.00 - ₹100,000.00 per month
Benefits:
- Cell phone reimbursement
- Commuter assistance
- Health insurance
- Paid sick time
- Provident Fund
Work Location: In person
