Senior Marketing Coordinator
Location: Delhi
Department: Marketing
Reports To: Marketing Manager / Head of Marketing
Employment Type: Full-Time
Experience: 4–7 Years
Industry: Design | Luxury Lifestyle | Furniture | Consumer Products
Job Overview
We are looking for a dynamic, creative, and results-oriented Senior Marketing Coordinator to join our growing marketing team.
The ideal candidate will play a key role in planning and executing integrated marketing campaigns, managing digital and social media initiatives, coordinating content creation, supporting lead generation, and strengthening overall brand visibility.
This is a hands-on role for a marketing professional with strong project management, communication, creative, and analytical skills who can manage multiple campaigns and stakeholders in a fast-paced environment.
Experience in design, furniture, luxury lifestyle, interiors, architecture, consumer products, or other creative industries will be an advantage.
Key Responsibilities1. Marketing Campaigns & Strategy
- Develop and execute integrated marketing campaigns across digital and traditional channels.
- Plan campaigns across social media, email marketing, content marketing, SEO/SEM, PR, events, exhibitions, and print.
- Support marketing strategies aligned with business goals, product launches, and brand initiatives.
- Conduct market and competitor research to identify trends, opportunities, and industry best practices.
- Ensure consistent brand messaging across all marketing channels.
2. Content Creation & Brand Communication
- Coordinate end-to-end content creation for product collections, campaigns, launches, and brand storytelling.
- Prepare creative briefs for copywriting, graphic design, photography, and video production.
- Coordinate with designers, photographers, videographers, agencies, and other creative partners.
- Develop and coordinate content for social media, websites, email campaigns, brochures, catalogues, presentations, and marketing collateral.
- Ensure all content reflects the brand's visual identity, positioning, and communication standards.
3. Social Media Management
- Manage day-to-day activities across social media platforms.
- Create and maintain social media content calendars.
- Schedule and publish posts while ensuring timely campaign execution.
- Monitor audience engagement, comments, messages, and community interactions.
- Track follower growth, reach, engagement, and overall social media performance.
- Identify opportunities to improve social media visibility and audience engagement.
4. Digital Marketing & Lead Generation
- Support digital marketing initiatives across Google Ads, Meta Ads, email marketing, SEO/SEM, and other digital channels.
- Develop targeted campaigns to generate qualified leads.
- Coordinate landing pages, lead forms, email campaigns, and marketing automation activities.
- Work closely with sales and business development teams to support lead nurturing and conversion.
- Monitor campaign performance and recommend improvements based on data.
5. Analytics & Performance Reporting
- Track and analyze marketing campaign performance using tools such as:
- Google Analytics
- Google Ads
- Meta Business Suite
- Meta Ads Manager
- CRM and marketing dashboards
- Prepare regular reports on reach, engagement, leads, conversions, campaign performance, and ROI.
- Provide actionable insights and recommendations to improve marketing effectiveness.
- Monitor key marketing KPIs and campaign objectives.
6. Events, Exhibitions & PR
- Assist in planning and executing events, exhibitions, design fairs, product launches, and brand activations.
- Coordinate with PR agencies, event partners, vendors, photographers, production teams, and other external stakeholders.
- Support PR campaigns, media activities, press communication, and brand collaborations.
- Assist in developing marketing campaigns around exhibitions and events.
7. Vendor & Project Management
- Coordinate with design, sales, product, production, and leadership teams for smooth execution of marketing initiatives.
- Manage external agencies, freelancers, photographers, videographers, printers, event partners, and other vendors.
- Manage project timelines, deliverables, budgets, and marketing calendars.
- Ensure campaigns and marketing projects are delivered on time and within budget.
- Build and maintain strong relationships with external partners and vendors.
Requirements & Qualifications
- Bachelor's degree in Marketing, Communications, Business, Design, or a related field.
- 4–7 years of relevant experience in marketing.
- Experience in design, furniture, luxury lifestyle, interiors, architecture, consumer products, or creative industries will be preferred.
- Strong understanding of digital marketing, social media, content marketing, lead generation, and brand marketing.
- Strong project management skills with the ability to manage multiple campaigns simultaneously.
- Hands-on experience with Google Ads and Meta Ads Manager.
- Working knowledge of Google Analytics, Mailchimp/email marketing platforms, CRM tools, and marketing automation.
- Basic to intermediate knowledge of Canva and/or Adobe Creative Suite.
- Strong written and verbal communication skills in English; Hindi is preferred.
- Strong creative thinking, analytical ability, and problem-solving skills.
- Excellent attention to detail.
- Ability to work independently and collaboratively with cross-functional teams.
- Ability to work in a fast-paced and deadline-driven environment.
Key Skills
Digital Marketing | Social Media Marketing | Content Marketing | Brand Marketing | Lead Generation | Google Ads | Meta Ads | Google Analytics | SEO | SEM | Email Marketing | CRM | Marketing Automation | Social Media Management | Campaign Management | Event Management | PR | Vendor Management | Project Management | Content Creation | Canva | Adobe Creative Suite
What We Offer
- Competitive salary with performance-based incentives.
- Opportunity to work on exciting design, luxury lifestyle, and product launches.
- Exposure to international design trends, exhibitions, and creative projects.
- Opportunity to work with designers, architects, creative professionals, and premium clients.
- Collaborative and creative work environment.
- Health benefits and flexible work options.
- Professional growth and development opportunities.
- Creative workspace in South Delhi.
Why Join Us?
This is an exciting opportunity for a marketing professional who wants to work at the intersection of marketing, design, creativity, lifestyle, and premium products.
You will have the opportunity to contribute to impactful campaigns, product launches, exhibitions, brand storytelling, and digital growth while working with a creative and collaborative team.
If you are a creative, organized, and results-driven marketing professional ready to take ownership of campaigns and build a strong premium brand presence, we would love to hear from you.
How to Apply
Please submit your updated CV along with relevant work samples or a portfolio of marketing campaigns, social media, content, or brand projects.
Pay: ₹1,400,000.00 - ₹1,800,000.00 per year
Work Location: In person
