Key Accounts Officer - Syona Fans

Roots Group of Companies -
Coimbatore, Tamil Nadu

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Job details

Qualifications

Sales
Marketing
Master's degree
Presentation skills
Bachelor's degree
B2B sales
Product demos
MBA
Communication skills

Full job description

Job Information

Company Name

RIL-FD

Date Opened

08/04/2025

State/Province

Tamil Nadu

Industry

Furniture

City

Coimbatore

Country

India

Zip/Postal Code

641017

Remarks (any other requirements)

Exposure to Institution sales and Direct marketing

Job Description

To drive institutional sales of Syona Fans by identifying and developing relationships with key decision-makers such as builders, real estate developers, architects, interior designers, consultants, and large institutions, ensuring business growth and consistent revenue generation.

Key Responsibilities:

1. Institutional Sales Execution

Drive sales of Syona Fans through institutional channels (real estate projects, schools, hospitals, corporate offices, etc.).
Generate and convert B2B leads from realtors, interior designers, and architects.
Identify, engage and convert bulk buyers in targeted industry verticals.

2. Key Account Management

Develop strong relationships with key accounts and maintain high levels of client satisfaction.
Ensure repeat orders and long-term business through excellent service and product support.
Regularly update clients with new products, offers, and business developments.

3. Client Meetings & Field Visits

Conduct regular meetings with realtors, architects, interior designers, and project consultants.
Visit construction sites and ongoing projects to promote product specifications and close deals.

4. Product Presentation & Promotion

Give professional presentations and product demos to target clients.
Collaborate with the marketing team to conduct on-ground promotional activities, exhibitions, and architect meets.

5. Target Achievement

Meet or exceed monthly, quarterly, and annual sales targets.
Provide accurate sales forecasts and sales funnel reports to the management.

6. Market Intelligence

Track competitor activity, pricing, and new market trends.
Provide timely feedback to the product and marketing teams on customer needs, competitors, and market conditions.

Requirements

Bachelor’s Degree in Business, Marketing, or related field (MBA preferred).
2-5 years of experience in institutional/B2B sales (preferably in electricals, fans, appliances, or building materials).
Experience in dealing with architects, consultants, and project heads is highly desirable.
Strong communication and interpersonal skills
Persuasive sales skills and confidence in presenting technical products
Relationship building and client management
Self-motivated with a results-driven approach
Ability to travel extensively within assigned regions

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