Product Marketing Coordinator – Badminton Products
Job Purpose:
To drive sales growth and market expansion of badminton products by developing strategic sales plans, building strong distribution networks, and creating long-term partnerships. The role requires balancing drive sales targets with future market-building initiatives to strengthen the brand’s presence in India and international markets.
Core Responsibilities:
1. Sales Strategy & Planning
- Develop and implement strategic sales plans aligned with business goals.
- Identify new markets, customer segments, and distribution channels.
- Conduct competitor and market analysis to spot growth opportunities.
2. Business Development & Partnerships
- Build and maintain relationships with distributors, wholesalers, retailers, academies, and sports clubs.
- Explore tie-ups with e-commerce platforms, sports academies, and corporate buyers.
- Negotiate and finalize strategic sales contracts or bulk deals.
4. Channel Development
- Expand dealer/distributor network in high-potential territories.
- Onboard and train partners on product knowledge and selling points.
- Strengthen brand presence in retail outlets and sports hubs.
5. Collaboration with Marketing
- Work closely with marketing for promotional campaigns and product launches.
- Provide feedback on customer needs, trends, and competitor activity.
- Ensure brand positioning aligns with sales objectives.
6. Reporting & Analysis
- Prepare periodic sales forecasts, pipeline reports, and performance reviews.
- Track profitability and ROI of different sales channels.
Present insights and strategies to senior management.
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person
