Nanak Furnishers Private Limited has been a leader in interior design and decor for over 3 decades. Specializing in importing, manufacturing, and distributing premium materials, our product range includes wooden flooring, artificial grass, outdoor decking and cladding, wooden pergolas, and interior panels. Our mission is to provide high-quality solutions that inspire creativity and enhance living and working environments. We serve a diverse clientele, including homeowners, interior designers, architects, contractors, and commercial developers, with products suitable for residential and commercial projects alike.
Role Overview
We are looking for a smart, ambitious, and high-energy Area Sales Manager to independently own and grow the territory. This is a market-building role — you will be responsible for achieving aggressive sales targets, developing a strong Architect/Dealer network across the region, and establishing Nanak Furnishers as a trusted name among key influencers in the premium building materials space.
Key Responsibilities
- Own and achieve the sales revenue target for the assigned territory/region
- Build and expand the Architect, Interior Designer, and Dealer network across the city/state
- Manage and support existing dealers while formulating strategies to grow sales of our premium wood-based building products through them
- Identify, onboard, and develop new dealer accounts to expand territory coverage
- Build trust and long-term relationships with key influencers — Architects, Interior Designers, HNI clients, Builders, and Dealers
- Conduct regular dealer visits on a periodic basis to review performance and drive secondary sales
- Visit construction sites and project locations to engage directly with Architects, Interior Designers, HNI clients, and Builders
- Deliver product presentations and showcase samples to retail clients, builders, architects, and dealers
- Track territory performance, competitor activity, and market trends; report regularly to the Regional/Zonal Sales Head
- Plan and execute local marketing/branding initiatives (dealer meets, architect meets, site branding) in coordination with the marketing team
Candidate Requirements
- Proven experience in channel sales, preferably in architectural/building products, interior products, or allied categories (flooring, decking, panels, etc.)
- Prior experience managing dealer networks and driving secondary sales
- Established or demonstrable exposure to building relationships with Architects, HNI clients, and Interior Designers
- Confident, articulate, and persuasive communication skills
- Proactive, self-driven, and comfortable working independently in the field with minimal supervision
- Basic knowledge of mensuration and area calculation (for site measurements and quotations)
- Tech-savvy — comfortable operating a computer, smartphone, and basic sales/CRM tools
- Willing to travel extensively within Rajasthan, Uttar Pradesh, Dehradun, Haldwani and undertake outstation travel as required.
- Must own a two-wheeler/four-wheeler and a smartphone
- Well-groomed, presentable, and professional in client-facing interactions
Experience & Qualification
- Graduate
- Experience in channel/B2B sales, with at least 2 years in a territory/area-owning role
- Experience in furnishing, flooring, building materials, or interior product industry strongly preferred
Job Type: Full-time
Pay: ₹35,000.00 - ₹50,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Provident Fund
Application Question(s):
- Do you have a 2 wheeler/4 wheeler?
Education:
Experience:
- Field sales: 2 years (Required)
License/Certification:
- Driving Licence (Required)
Work Location: In person
