Job Title: Senior SEO / AEO / Digital Growth Specialist (Individual Contributor)
Location: Hyderabad- Work from Office
Experience: 8+ Years
Role Overview:
We are looking for a high-impact, self-driven Senior SEO/AEO Specialist who will take complete ownership of organic growth for http://winfosolutions.com
This is an individual contributor role requiring deep expertise in Search
Engine Optimization (SEO), Answer Engine Optimization (AEO), and Social Media
growth, with a strong focus on technical excellence, content strategy, and measurable
outcomes. This person will play a critical role in enhancing visibility,
improving search rankings, driving qualified traffic, and increasing inbound
leads through modern optimization techniques across web, content, and video
platforms.
Key Responsibilities:
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SEO Strategy & Execution
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Own and drive end-to-end SEO strategy for http://winfosolutions.com
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Conduct comprehensive technical, on-page, and off-page optimization
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Develop and implement keyword strategies aligned with business goals
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Ensure website is 100% SEO compliant (crawlability, indexability, performance)
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Optimize site architecture, meta tags, schema markup, and internal linking
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AEO (Answer Engine Optimization)
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Implement strategies aligned with AI-driven search (Google SGE, ChatGPT, Bing AI, etc.)
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Optimize content for featured snippets, voice search, and zero-click searches
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Structure content for direct answers, FAQs, and semantic relevance
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Stay updated with evolving AEO algorithms and SERP trends
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Content & Blogging Strategy
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Define and execute blogging and content roadmap
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Collaborate or independently create SEO-optimized blogs, articles, and landing pages
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Ensure content aligns with high-intent keywords and search queries
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Improve content engagement, readability, and conversion
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Backlink & Authority Building
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Develop and execute high-quality backlink strategies
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Build domain authority through ethical link-building techniques
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Monitor and improve domain rating (DR) and authority metrics
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Analytics & Performance Tracking
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Monitor website performance using: Google Analytics (GA4), Google Search Console, SEMRush / Ahrefs / Similar Tools
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Identify traffic patterns, user behaviour, and optimization opportunities
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Generate insights and recommendations based on data-driven analysis
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YouTube SEO & Video Optimization
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Optimize official YouTube channel and video content
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Improve video discoverability, thumbnails, titles, tags, and descriptions
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Drive organic traffic from YouTube to website
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Align video strategy with keywords and audience intent
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Technical SEO Excellence
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Conduct audits for: Site speed & performance, Core Web Vitals, Mobile responsiveness, Broken links, redirects, and crawl issues
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Work with development teams (if needed) with minimal dependency mindset
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Tools & Automation
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Effectively utilize tools like: SEMRush, Ahrefs, Google Analytics,Search Console, Hotjar, Microsoft Clarity, etc.
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Identify automation opportunities to improve efficiency and scale
Key Skills & Qualifications
Must-Have Skills
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8+ years of hands-on experience in SEO
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Deep understanding of technical SEO, on-page, and off-page optimization
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Proven experience in AEO and modern search optimization techniques
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Strong expertise in keyword research and intent mapping
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Solid knowledge of backlinks, domain authority, and ranking factors
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Experience optimizing YouTube channels and video SEO
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Strong analytical ability with tools like GA, SEMRush, Ahrefs, Search Console
Good-to-Have Skills
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Experience with WordPress or CMS platforms
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Ability to create or guide content, blogs, and articles
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Knowledge of basic HTML/technical debugging
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Familiarity with conversion optimization (CRO)
Behavioural Traits
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Highly self-motivated and ownership-driven
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Ability to work independently with minimal dependencies
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Execution-focused mindset with a “get things done” attitude
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Strong problem-solving and analytical thinking
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Continuous learner who stays updated with SEO/AEO trends
KPIs / Performance Metrics
Traffic & Visibility
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% increase in organic traffic
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Growth in keyword rankings (Top 3, Top 10)
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Increase in impressions & CTR (Search Console)
Business Impact
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Increase in qualified inbound leads / enquiries
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Conversion rate from organic traffic
Website Health
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Improvement in Core Web Vitals
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Reduction in crawl errors / technical issues
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Index coverage and health
Content Performance
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Blog traffic growth
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Engagement metrics (time on page, bounce rate)
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Number of featured snippets / AEO wins
Backlink & Authority
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Growth in Domain Rating / Authority
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Number and quality of backlinks acquired
YouTube Growth
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Increase in video views, watch time
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Growth in subscribers
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Traffic driven from YouTube to website
Why Join Us
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Opportunity to own and scale complete organic growth
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High visibility role with direct business impact
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Freedom to experiment with modern SEO + AI-driven AEO strategies
