Job Type: Full-time
Location: 100% Remote – India
Working Hours: Monday to Friday, 9:00 AM – 5:00 PM UK Time
Experience Required: Senior-level, hands-on affiliate marketing experience
Joining Requirement: Immediate Joiners Preferred
About the Role
We are looking for an intelligent, commercially minded and highly experienced Senior Affiliate Executive / Affiliate Marketing Specialist to build and manage our affiliate marketing channel from scratch.
This is not a role for someone who has only maintained an existing affiliate programme.
The successful candidate will be expected to independently take ownership of the entire affiliate channel — from strategy, platform/network setup, commercial planning and tracking through to affiliate recruitment, onboarding, optimisation and scaling.
Previous hands-on experience within online pharmacy, online healthcare, digital healthcare, weight management or a closely related regulated sector is mandatory.
We need someone who understands both the technical and commercial sides of affiliate marketing and can build a profitable, scalable affiliate programme with minimal supervision.
Key Responsibilities
- Build the complete affiliate marketing channel from scratch.
- Develop the affiliate acquisition strategy, commercial model and growth plan.
- Evaluate and recommend the most suitable affiliate networks, platforms and tracking solutions.
- Set up affiliate accounts, tracking, attribution and reporting infrastructure.
- Define:
- Commission structures
- CPA / CPS models
- New customer incentives
- Tiered commissions
- Performance bonuses
- Promotional offers
- Affiliate-specific discounts
- Commercial terms
- Create and manage the overall affiliate marketing budget.
- Recruit high-quality affiliates directly and through affiliate networks.
- Identify and onboard:
- Content publishers
- Comparison websites
- Voucher / discount partners
- Cashback partners
- Healthcare publishers
- Influencers / creators where commercially appropriate
- Email publishers
- Specialist healthcare and pharmacy partners
- Other high-quality performance partners
- Build an affiliate recruitment pipeline from scratch.
- Conduct direct outreach and negotiate commercial agreements with prospective partners.
- Build strong long-term relationships with affiliates and key publishers.
- Create onboarding processes, partner guidelines and promotional materials.
- Manage affiliate links, tracking codes, promo codes and attribution.
- Monitor affiliate traffic quality and conversion performance.
- Track:
- Revenue
- Orders
- New customers
- CPA / CAC
- Commission cost
- Conversion rate
- Average order value
- Affiliate contribution to overall revenue
- Marketing cost %
- Profitability
- Identify high-performing affiliates and develop plans to scale them.
- Identify low-quality or unprofitable affiliate activity and take corrective action.
- Prevent misuse of brand terms, coupon codes, PPC bidding or other unauthorised promotional activity.
- Monitor affiliate fraud, duplicate attribution and suspicious transactions.
- Work closely with PPC, SEO, social media, CRM, development and finance teams.
- Develop affiliate promotions around key campaigns, products and seasonal opportunities.
- Negotiate increased exposure, placements and exclusive promotions with key partners.
- Analyse competitor affiliate programmes and identify new growth opportunities.
- Produce regular performance reports and commercially focused recommendations.
- Continuously test new affiliate types, offers and commission models.
- Scale the affiliate channel while maintaining strict customer acquisition cost and marketing-cost targets.
Mandatory Requirements
Applicants must have:
- Strong hands-on experience in affiliate marketing / performance partnerships.
- Proven experience working with an online pharmacy, online healthcare, digital health, weight-management or closely related healthcare business.
- Demonstrable experience launching or significantly building an affiliate programme from scratch.
- Experience setting up affiliate platforms or networks.
- Experience with affiliate tracking and attribution.
- Hands-on experience recruiting affiliates from zero.
- Strong experience negotiating affiliate commission structures and commercial terms.
- Experience creating and managing affiliate budgets.
- Strong understanding of:
- CPA
- CPS
- CAC
- ROAS
- Commission %
- Marketing Cost %
- AOV
- Conversion Rate
- Revenue
- Profitability
- Ability to independently identify and recruit commercially valuable affiliate partners.
- Strong understanding of affiliate fraud, attribution issues and traffic quality.
- Strong negotiation and relationship-management skills.
- Excellent analytical and commercial thinking.
- Ability to work independently and take complete ownership of the channel.
- Strong understanding of compliance considerations within healthcare/pharmacy affiliate marketing.
Online Pharmacy / Healthcare Experience
Relevant healthcare experience is a mandatory requirement for this position.
Candidates should be able to demonstrate experience working with an online pharmacy or healthcare business and explain:
- Which website or brand they worked with
- Their exact responsibilities
- Whether they launched or managed the affiliate programme
- Which affiliate networks or platforms they used
- How affiliates were recruited
- How commissions and offers were structured
- Monthly affiliate revenue or order volumes
- Approximate affiliate marketing budget
- Customer acquisition cost
- Commission / marketing cost %
- How the programme was scaled
- How compliance and partner quality were managed
General affiliate marketing experience without relevant online healthcare/pharmacy exposure may not be sufficient for this role.
What We Are Looking For
We are looking for someone who can come into the business and effectively say:
“I can build this channel.”
You should be capable of independently taking the affiliate programme through:
Strategy → Network / Platform Setup → Tracking → Budgeting → Commission Structure → Affiliate Recruitment → Onboarding → Activation → Optimisation → Scaling → Profitability
The ideal candidate will not wait to be given a list of affiliates.
You should know how to:
- Find the right affiliates
- Approach them
- Pitch the business
- Negotiate commercial terms
- Get them live
- Track their performance
- Improve conversion
- Control acquisition cost
- Grow strong partnerships
- Scale the channel profitably
Interview & Assessment Process
Candidates who successfully pass the first round of interview may be required to complete a detailed Affiliate Channel Analysis / Strategy Test.
The assessment may include:
- Affiliate programme setup strategy
- Recommended network/platform selection
- Affiliate recruitment strategy
- Commission structure
- Budget planning
- Tracking and attribution
- Partner segmentation
- Healthcare/pharmacy compliance considerations
- First 30/60/90-day launch plan
- Performance forecasting
- Scaling strategy
The purpose of the assessment will be to evaluate practical ability and commercial thinking, rather than theoretical affiliate knowledge.
Pay: ₹20,000.00 - ₹60,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Work from home
Application Question(s):
- Have you personally worked on affiliate marketing for an online pharmacy, online healthcare, digital health or weight-management business? Please mention the website/brand and your responsibilities.
- Have you personally launched an affiliate programme from scratch? Please explain what you were responsible for, including network/platform setup, tracking, commission structure and affiliate recruitment.
- Which affiliate networks or platforms have you worked with, and approximately how many affiliates/publishers have you personally recruited or managed?
- What was the approximate monthly affiliate budget and revenue of the largest programme you managed? Please also mention the CPA/CAC, commission rate or marketing-cost target you were responsible for.
- How would you recruit the first 20–50 quality affiliates for a new UK online healthcare/pharmacy business starting with no existing affiliate programme?
- Can you independently own the entire affiliate channel, including strategy, recruitment, negotiation, offers, tracking, reporting and optimisation?
- Can you work full-time Monday to Friday, 9:00 AM – 5:00 PM UK time in a 100% remote role, and what is your earliest possible joining date?
Work Location: Remote
