Experience: 3–5 Years
Location: Pune
Employment Type: Full-time
Amura is looking for a Senior SEO Executive who can independently manage SEO strategy, execution and performance across multiple client accounts.
This is a hands-on individual contributor role with account ownership. The candidate should be able to independently analyse websites, search performance and competitors, identify growth opportunities, recommend actions, coordinate implementation and measure outcomes.
-
Own SEO planning and execution for assigned client accounts.
-
Conduct keyword research, search-intent analysis, competitor analysis, keyword-gap and content-gap analysis.
-
Perform detailed Technical SEO audits covering crawlability, indexability, site architecture, internal linking, canonicals, redirects, sitemaps, schema, Core Web Vitals and JavaScript SEO basics.
-
Manage On-page SEO, Content SEO, Local SEO and International SEO requirements.
-
Review website and blog content from an SEO perspective and provide recommendations covering search intent, topical depth, internal linking, content structure and E-E-A-T.
-
Identify content refresh, consolidation, new-page and topical-authority opportunities.
-
Work with Content and Development teams to implement SEO recommendations and validate fixes after deployment.
-
Analyse SEO performance through Google Search Console, GA4, SEMrush and Looker Studio, identify root causes behind changes and recommend corrective actions.
-
Develop and implement AEO/GEO strategies for Google AI Overviews, AI-led search and emerging answer-engine experiences.
-
Use AI and SEO automation for keyword clustering, competitor research, content analysis, reporting, monitoring and repetitive SEO workflows.
-
Monitor rankings, organic traffic, visibility, CTR, landing-page performance, leads and conversions.
-
Prepare insight-led reports and participate in client discussions, clearly explaining what changed, why it changed and what should happen next.
-
Review work of junior SEO team members where required.
-
3–5 years of hands-on SEO experience, preferably in an agency environment.
-
Strong expertise in Technical SEO, On-page SEO, Off-page SEO and Content SEO.
-
Hands-on experience with AEO and GEO.
-
Strong working knowledge of Local SEO and International SEO.
-
Strong competitor and SERP analysis capability.
-
Experience reviewing content and providing SEO, search-intent and E-E-A-T recommendations.
-
Hands-on experience with Google Search Console, GA4, Screaming Frog and SEMrush.
-
Ability to create and interpret SEO dashboards using Looker Studio.
-
Experience using AI tools and SEO automation to improve SEO workflows.
-
Understanding of structured data/schema and Core Web Vitals.
-
Working knowledge of HTML/CSS and basic JavaScript SEO.
-
Ability to independently manage multiple client accounts.
-
Strong analytical, client communication and cross-functional coordination skills.
A Senior SEO Executive at Amura should be able to independently open Screaming Frog, GSC, GA4, SEMrush and Looker Studio, analyse a website and its competitors, identify the problem or growth opportunity, recommend the right action, drive implementation and measure the impact.
