Freelance Senior Digital Marketing Mentor
Job Type
Freelance / Part-Time – Evening
Work Timings
6:00 PM to 10:30 PM
Work Location
In Person – iROHUB Infotech
Job Summary
iROHUB Infotech is looking for an experienced Freelance Senior Digital Marketing Mentor to conduct evening training sessions for students and aspiring digital marketers.
The ideal candidate should have strong practical experience in digital marketing, preferably with agency experience, and should be capable of delivering industry-oriented training, mentoring students on live projects, and helping them develop practical digital marketing skills.
This role is suitable for digital marketing professionals who are currently working as freelancers, consultants, agency professionals, or full-time employees and are interested in taking up an evening mentoring opportunity from 6:00 PM to 10:30 PM.
Mandatory Requirements
- Minimum 3+ years of hands-on Digital Marketing experience
- Agency experience preferred
- Strong practical expertise in at least one core digital marketing specialization:
- SEO
- Google Ads / PPC
- Social Media Marketing / Meta Ads
- Working knowledge of other major digital marketing domains
- Practical experience in planning, executing, optimizing, and reporting campaigns
- Experience handling real business/client projects
- Strong analytical and problem-solving skills
- Good communication and presentation skills
- Ability to conduct training in English and Tamil
Core Responsibilities
- Conduct digital marketing training sessions during evening hours.
- Teach students through practical, industry-oriented examples.
- Mentor students on live projects and assignments.
- Explain real-world campaign strategies and execution.
- Guide students in creating digital marketing strategies for businesses.
- Provide practical guidance on SEO, Google Ads, Meta Ads, analytics, content marketing, and funnels.
- Evaluate student assignments and provide constructive feedback.
- Help students understand campaign performance and optimization.
- Conduct practical demonstrations of digital marketing tools and platforms.
- Assist students with interview preparation and portfolio development.
- Stay updated with the latest digital marketing trends, AI tools, and platform updates.
Technical Skills RequiredStrong Expertise in Any One DomainSEO
- Technical SEO
- On-Page & Off-Page SEO
- Local SEO
- E-commerce SEO
- Keyword Research
- Competitor Analysis
- Google Search Console
- GA4
- Ahrefs / SEMrush
- Screaming Frog
- Core Web Vitals
- Schema Markup
- AEO & GEO – Preferred
OR Google Ads / SEM
- Search Campaigns
- Performance Max
- Display Ads
- Shopping Ads
- YouTube Ads
- Demand Gen Campaigns
- Conversion Tracking
- Google Analytics 4
- Google Tag Manager
- Audience Targeting
- Bid Strategies
- Remarketing
- Campaign Optimization
OR Social Media Marketing
- Meta Ads
- Facebook & Instagram Marketing
- Lead Generation Campaigns
- Conversion Campaigns
- Meta Pixel
- Conversion API
- Audience Creation
- Retargeting
- Creative Strategy
- Funnel Building
- Organic Social Media Marketing
Additional Working Knowledge
Candidates should have working knowledge of:
- Google Analytics 4 (GA4)
- Google Tag Manager (GTM)
- Google Search Console
- Email Marketing
- Content Marketing
- WordPress
- Landing Page Optimization
- Canva
- Digital Marketing Funnels
- Lead Generation
- Marketing Automation
- Performance Reporting
- AI Tools such as ChatGPT, Gemini, Claude, Perplexity, etc.
Preferred Qualifications
- Previous experience as a Digital Marketing Trainer / Mentor
- Experience working with students or professionals
- Digital marketing agency experience
- Freelancing or consulting experience
- Excellent communication skills in Tamil and English
- Ability to simplify complex concepts
- Strong presentation and public-speaking skills
- Passion for teaching and mentoring
- Ability to explain strategies using real campaign examples
What We Are Looking For
The ideal mentor should be able to:
- Explain why a strategy works, not just how to use a tool.
- Demonstrate practical knowledge from real campaigns.
- Handle real-world marketing scenarios and provide solutions.
- Guide students beyond theory with hands-on implementation.
- Analyze campaign data and explain optimization decisions.
- Teach students how to build and present a professional digital marketing portfolio.
- Keep students updated with current industry practices and AI-driven marketing trends.
Interview / Demo Session
During the selection process, candidates should be able to:
- Explain a real digital marketing campaign they managed.
- Explain the campaign planning, execution, optimization, and results.
- Demonstrate a Google Ads or Meta Ads account structure.
- Explain an SEO strategy with practical examples.
- Interpret GA4 and campaign performance metrics.
- Explain optimization decisions based on campaign data.
- Conduct a short demo training session on any digital marketing topic.
Compensation
Freelance / Part-Time remuneration will be discussed based on experience, expertise, and mentoring capability.
How to Apply
Interested candidates can share their updated resume through:
WhatsApp: 90720 66363
Email: [email protected]
Education
Bachelor's degree – Preferred
Experience
- Digital Marketing: 3+ years – Required
- Mentoring/Training: 1+ year – Preferred
- Agency experience: Preferred
Work Type
Freelance / Part-Time
Working Hours
6:00 PM – 10:30 PM
Pay: ₹150.00 - ₹600.00 per hour
Expected hours: 4.0 per week
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Work from home
Experience:
- Mentoring: 1 year (Required)
- Digital marketing: 3 years (Required)
Work Location: In person
