About us
We are building this and this and this
In short, we are building the platform to drive global careers for millennials from emerging economies We work at the exciting intersection of the 2 hottest trends around - edtech & fintech! And we love that we succeed as a business while powering the dreams of talented students!
Founder Profile
Arnav Kumar is a graduate of IIT Kharagpur. Leap is his second company and he has raised more than $30M in capital for his startups. In his last role, he was a VC investor with SAIF Partners (Now Elevation Capital), which is an early investor in paytm, meesho, urban company, unacademy and many other unicorns. He thinks and tweets about Product, Business Models and Company Building
Vaibhav Singh is a graduate of IIT Kharagpur. He spent his first 6 years at DeutscheBank, across Singapore & Sydney to manage a $3Bn flow book. He has built 2 fintech startups before, as a founding member of CapitalFloat and Incred, both pioneering businesses valued >$500Mn The Leap team has a fine balance of industry experience (edtech, fintech, study abroad) and technical skills (engineering, product, design)
What is this role, really?
At Leap, we’re building one of the most ambitious content ecosystems in the career and study abroad space. we believe content is more than marketing - it’s how we educate, inspire, and earn trust at scale.
The content strategist is the storyteller-in-chief. You’ll decide what stories we tell, how we tell them, and why they matter. From deep research to writing to shaping the final edit: you’ll be the creative engine driving Leap’s YouTube, Instagram, and content being used .
This role is for someone who lives & breathes content — who watches a reel and instantly thinks “why did this work?”, who writes like a creator, not a copywriter, and who can turn a counselor’s advice into something students binge.
What you’ll be doing
Find content opportunities — ideas students actually care about — through research, insights, and trends.
Write scripts and stories that are smart, simple, and scroll-stopping.
Collaborate with video editors, designers, and on-screen talent to bring ideas to life.
Convert long-form videos (like masterclasses) into short-form hits and evergreen explainers.
Analyse performance data (watch time, retention, engagement) and use it to shape your next big idea.
Build repeatable content IPs — formats that scale, not one-offs.
Own the entire pipeline ideation scripting storyboarding publishing analysis.
Who you are?
a writer at heart — words are your playground, and you love shaping ideas that stick.
a content nerd — you study reels, podcasts, and YouTube for craft and psychology.
a strategic thinker — you know what makes content perform, not just look good.
a team player — you can jam with editors, creators, and educators to make ideas stronger.
a student of the internet — always learning, always experimenting.
bonus 1: you’ve helped grow a brand or creator channel before (YouTube, Instagram, or similar).
bonus 2: if you’re comfortable on camera.
1–3 years of experience in content, scripting, or creative strategy (agency, creator, or brand).
Where this role can evolve
Today, you’ll shape Leap’s storytelling across short and long formats. Tomorrow, you’ll build new IPs, scale channels, and lead the brand voice for millions of Indian students. Your ideas will directly influence reach, engagement, and trust.
This is a chance to build something iconic — to make content that’s useful and unforgettable.
Culture fit
you love writing and obsess over ideas.
you thrive in chaos and move fast.
you care deeply about quality — but never let it slow you down.
you see feedback as a creative conversation.
you’re hungry to learn, experiment, and grow fast.
Life @ Leap
Mutual Respect
We love people who are ‘relentlessly resourceful’. Find your way out. Focus on the possibilities instead of the problems.
Bias for action
We take calculated risks backed by data and information available and encourage fail fast to find the best solutions as soon as possible
Learn & get better
Continuous learning and improvement is the key. We don’t stop learning. We treat feedback as a gift and as an opportunity to get better.
Growth mindset
We operate with a growth mindset and not a mindset of fear or judgement. You are in control of your own ability to learn and improve. We love Resilience.
