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ASO Graphic Designer
OptimumBrew —Surat, Gujarat
- Call employer
- Computer Science
- Master's degree
- Bachelor's degree
- Health insurance
- Paid time off

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ASO Graphic Designer
OptimumBrew —Surat, Gujarat
Experience with data-driven design iterations and working closely with growth or ASO teams. Stay updated with App Store and Google Play guidelines, visual…

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ASO Graphic Designer

OptimumBrew -
Surat, Gujarat

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Job details

Benefits

Provident Fund
Health insurance
Paid time off

Qualifications

BCS
Adobe Photoshop
Computer Science
Mobile applications
Adobe Illustrator
Master's degree
MCA
Bachelor's degree
Computer Engineering
UX
Figma
Adobe After Effects
Layout design

Full job description

Min. 3 years experience
Surat (GJ), India

About Us

At OptimumBrew, we are a team of problem-solvers, creative thinkers, and collaborative professionals. Our dynamic team includes 10+ certified digital marketing experts, driven by data and fueled by innovation. We are known for being process-oriented, adaptive, and human-first, where your growth—both professionally and personally—matters deeply to us.

Job Description

We are seeking a creative, detail-oriented, and performance-driven ASO Graphic Designer to produce impactful visuals for mobile app listings on the Google Play Store and Apple App Store. You’ll be responsible for designing app icons, screenshots, feature graphics, banners, and promotional videos that drive user engagement and improve conversion rates.
This role involves close collaboration with the ASO and marketing teams to develop data-informed creatives and continuously optimize visual assets through A/B testing and market trends

Primary Objectives

Build and manage a strong portfolio of ASO-focused visual assets (icons, screenshots, videos).
Understand app store-specific design guidelines and user behavior.
Apply mobile UI/UX principles and visual hierarchy for high conversion impact.

Roles & Responsibilities

Design app store creatives including icons, feature graphics, screenshots (portrait & landscape), and preview videos.
Create motion graphics and promo videos using Adobe After Effects, following platform guidelines.
Conduct A/B testing of visuals using tools like Google Play Experiments, Storemaven, SplitMetrics, etc.
Develop creatives using data-backed hypotheses aligned with user behavior, trends, and ASO strategy.
Ensure brand consistency, visual hierarchy, and localization-readiness across all app listings.
Use tools like Figma, Photoshop, Illustrator, and After Effects for a full-cycle design process.
Stay updated with App Store and Google Play guidelines, visual trends, and design best practices.
Apply UX psychology and persuasive design principles to maximize conversion rates.

Technical Skills You Should Have

Strong understanding of app store design psychology (scannability, clarity, value proposition).
Knowledge of store-specific design specs, safe zones, aspect ratios, and animation durations.
Experience with data-driven design iterations and working closely with growth or ASO teams.

Key Expertise

Adobe Photoshop: Image editing, layout design, color optimization
Adobe Illustrator: Icon creation, vector artwork
Figma: UI mockups, collaborative design workflows
Adobe After Effects: Promo video creation, animation, kinetic text

Qualification

Bachelor’s Degree in Computer Science or Computer Engineering,
B.Tech (CSE/ IT),BCA, MCA.
Graduate in any field

Experience

3+ years of experience designing creatives for mobile apps or digital products, preferably in the app store space.

Benefits

22 Paid Leaves
5 Days Working
Good Company Culture
Health Insurance
Life Insurance
Pension Scheme
Statutory Benefits (PF & ESIC)
Salary on time
Yearly Picnic
Annual Sports Day
Monthly Events
Festival Celebrations

Call to Recruiter :

+91 9213010841

Apply Now

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