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Lead Web & Digital Analyst
EPAM Systems, Inc. —Chennai, Tamil Nadu
- SQL
- JavaScript
- Agile
- Health insurance
- Paid time off
12d
Senior Software Engineer - Salesforce Marketing Cloud
EPAM Systems, Inc. —Chennai, Tamil Nadu
- Computer Science
- Software troubleshooting
- Sales
- Health insurance
- Paid time off
Video Editor
Studio 360 Photography —Chennai, Tamil Nadu
- ₹10,199.53 - ₹30,000.00 a month
- Full-time
- In-person
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Lead Web & Digital Analyst

EPAM Systems, Inc. -
Chennai, Tamil Nadu

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Job details

12 days ago

Benefits

Health insurance
Paid time off

Qualifications

Jira
Power BI
Web analytics
iOS
Google Tag Manager
Git
Google Cloud Platform
Taxonomy
SQL
Attribution modelling
Confluence
JavaScript
SDKs
Conversion optimisation
GitHub
Agile
A/B testing
Data visualization
AI
Google Analytics
Python
Adobe Analytics
Analytics

Full job description

EPAM is a leading global provider of digital platform engineering and development services. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse community that will help you discover your fullest potential.

We are seeking a Lead Web & Digital Analyst to serve as a Digital Analytics SME / Technical Analytics Lead, driving web and mobile analytics operations across enterprise platforms. This role focuses on advanced analytics implementation, data engineering, AI-powered automation, and stakeholder-facing reporting to support data-driven decision-making across the organization.

Responsibilities

Implement and administer GA4 at an enterprise level, including event design, reporting, attribution, and audience creation
Configure and manage Google Tag Manager (Web & Server-Side) with Consent Mode v2 and privacy-first measurement practices
Establish cross-domain and cross-platform tracking along with UTM governance for marketing campaigns
Develop mobile analytics instrumentation using Firebase Analytics and Crashlytics, including app release validation and analytics QA
Design data layer architecture and build web and mobile analytics tagging using JavaScript
Build and optimize data pipelines and BigQuery solutions on Google Cloud Platform
Create executive dashboards and self-service analytics solutions using Power BI and Looker Studio
Develop KPI frameworks and translate data into clear stakeholder narratives
Apply Claude Code and Microsoft Copilot Studio to automate analytics workflows and build AI agents for self-service insights
Support digital marketing measurement, including SEO, paid media, attribution modeling, and conversion rate optimization
Manage Jira workflows and Confluence documentation within Agile/Scrum delivery frameworks
Ensure compliance with GDPR/LGPD standards and support consent management, data governance, and audit processes

Requirements

9-14 years of overall experience in digital and web analytics roles
Proficiency in Google Analytics 4, Google Tag Manager, and Firebase Analytics for web and mobile tracking implementation
Expertise in Google Cloud Platform, BigQuery, and SQL for data engineering and warehousing
Skills in Power BI and Looker Studio for data visualization and executive reporting
Knowledge of Anthropic Claude Code and Microsoft Copilot Studio for AI-driven analytics automation
Familiarity with prompt engineering, AI-assisted SQL generation, and Retrieval-Augmented Generation concepts for analytics use cases
Background in Android and iOS SDK implementation, deep linking, and mobile event taxonomy design
Understanding of attribution modeling, customer journey analytics, and A/B testing methodologies
Competency in Jira, Confluence, and Agile/Scrum delivery practices
Qualifications in GDPR/LGPD compliance and consent management platforms, with OneTrust preferred

Nice to have

Background in Adobe Analytics and Tealium or other tag management systems
Familiarity with AppTweak and Adjust MMP or equivalent mobile measurement platforms
Skills in Python for analytics automation and Power Automate
Knowledge of Git/GitHub version control
Familiarity with A/B testing platforms such as Optimizely and VWO

We offer

Opportunity to work on technical challenges that may impact across geographies
Vast opportunities for self-development: online university, knowledge sharing opportunities globally, learning opportunities through external certifications
Opportunity to share your ideas on international platforms
Sponsored Tech Talks & Hackathons
Unlimited access to LinkedIn learning solutions
Possibility to relocate to any EPAM office for short and long-term projects
Focused individual development
Benefit package:
- Health benefits
- Retirement benefits
- Paid time off
- Flexible benefits
Forums to explore beyond work passion (CSR, photography, painting, sports, etc.)

Apply Now

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photography jobs in moolakadai chennai tamil nadu

Lead Web & Digital Analyst

Senior Software Engineer - Salesforce Marketing Cloud

Video Editor

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