About the role
CS Direkt https://csdirekt.com/ is a leading experiential design and execution company transforming stories into immersive spaces. Founded in the early 2000s by Sanjeev Pasricha, CS Direkt operates from its headquarters in Delhi NCR. Specializing in Museums, Theme Parks, Light & Sound Projection Mapping Shows, Heritage Installations, Brand Experience Centres, Pavilions, and Large-Scale Exhibits. What Sets CS Direkt Apart CS Direkt delivers truly integrated experiential solutions — managing the entire lifecycle of a project from ideation and conceptualization to design development, precision fabrication, technology integration, and final on-ground execution. Renowned for its expertise in immersive storytelling, CS Direkt specializes in projection mapping at heritage, ASI, and UNESCO sites, combining architectural sensitivity with cutting-edge visual technology. Its technical ecosystem seamlessly integrates holographic projection, immersive dome theatres, 7D cinematic experiences, kinetic and interactive installations, advanced AV systems, and customized engineering solutions — creating environments that are both technologically sophisticated and emotionally powerful. Landmark Government & Heritage Projects: CS Direkt has been entrusted with prestigious projects by Central and State Government bodies across India, establishing itself as a trusted partner for cultural and institutional storytelling. Key projects include: Prime Minister’s Museum – New Delhi (Government of India), War Memorial Installations – Haryana, Valmik Museum – Punjab, Jyotisar Experience Centre – Kurukshetra, Haryana, Chamkaur Sahib Theme Park – Punjab & Projection Mapping at UNESCO & ASI Heritage Sites, including: Sanchi Stupa – Madhya Pradesh, Leh Palace – Ladakh, Shahi Qila – Madhya Pradesh & Kumbhalgarh Fort – Rajasthan Corporate & Brand Collaborations: Beyond institutional projects, CS Direkt has partnered with leading global and national brands to design and execute immersive brand environments and experiential showcases. Notable collaborations include: JCB – Experience Centre, Honda – Auto Expo Pavilion, Microsoft – Future Unleashed & Hero Electric – Nationwide Multi-City Rollout. Why Join CS Direkt • Opportunity to work on iconic, high-visibility national and heritage projects • Exposure to immersive technology, experiential design, and large-scale execution • Work directly with experienced leadership and multidisciplinary experts • High ownership, fast execution, and impactful decision-making environment • Be part of projects that shape culture, infrastructure, and brand storytelling at scale CS Direkt is ideal for professionals who want to build meaningful, high-impact experiential infrastructure and grow in an environment where creativity meets engineering excellence. Job Title: Studio Head Designation: Creative Director/ Senior Studio Head (Final designation will be decided based on experience and interview) Role Overview The Studio Role – Experiential Design will be responsible for leading creative development, concept design, and visual storytelling for experiential projects including museums, exhibitions, heritage installations, immersive environments, and experience centres. The role requires a professional with strong creative direction capabilities, experience managing multidisciplinary design teams, and hands-on expertise in AI-powered design tools and visualization technologies used in the experiential design industry. Key Responsibilities • Lead concept development and creative design for projects including museums, exhibitions, experience centres, projection mapping shows, and immersive installations. • Translate project briefs into compelling visual narratives, spatial concepts, and storytelling frameworks. • Guide teams in concept ideation, storyboarding, visual design, and spatial storytelling. • Develop creative presentations, pitch decks, and concept documentation for project proposals and client presentations. • Collaborate with architects, designers, project teams, and engineers to ensure seamless integration of creative concepts into project execution. • Review and refine visual outputs including sketches, storyboards, illustrations, layouts, and digital visualizations. • Ensure consistency in design language, visual storytelling, and experiential quality across all projects. • Manage studio workflows, timelines, and design deliverables across multiple projects simultaneously. • Mentor and guide studio team members including designers, illustrators, 3D artists, and visualization specialists. • Coordinate with project and business development teams during concept development, pitches, and design presentations. • Integrate immersive technologies such as projection mapping, interactive installations, AR/VR elements, and multimedia storytelling into design concepts. • Leverage AI-based creative tools and digital visualization technologies to enhance concept development and design efficiency. • Continuously research global trends in experiential design, museum storytelling, and immersive environments. • Maintain high standards of creativity, innovation, and technical accuracy across studio deliverables. Required Skills & Competencies • Min 6+ years of experience in visual storytelling, and concept development, creative design, experiential design, exhibition design, museum design, or immersive storytelling projects. • Experience working on government or institutional experiential projects will be highly preferred with museums, exhibitions, immersive environments, themed spaces, or heritage interpretation projects • Prior experience in design studios, experiential agencies, or exhibition design firms, film making is a strong advantage. • Bachelor’s or Master’s degree in: Design, Fine Arts, Visual Communication, Architecture Exhibition Design or any related creative discipline • Strong leadership and studio management capabilities with Strong problem-solving and creative thinking abilities. • Ability to translate complex narratives into engaging spatial experiences. • Strong presentation and communication skills for client pitches and internal coordination. • Ability to manage multiple creative projects simultaneously while maintaining design quality and deadlines. • Hands-on experience with AI-powered design tools and generative creative workflows. Tools & Software (Preferred) • Design & Visualization Tools: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, etc • 3D & Visualization Tools: Blender, SketchUp, 3ds Max, Cinema 4D, Lumion / Unreal Engine (preferred), etc • AI-Based Creative Tools: Midjourney, Adobe Firefly, Stable Diffusion, Runway AI, DALL·E, AI-assisted concept generation workflows, etc • Presentation & Collaboration Tools: Figma, Miro, Notion / collaborative planning platforms, , etc
