Title - VP-Analytics, Consumer Bank (L12)
Company Overview:
Synchrony (NYSE: SYF) is a premier consumer financial services company delivering one of the industry’s most complete digitally enabled product suites. Our experience, expertise and scale encompass a broad spectrum of industries including digital, health and wellness, retail, telecommunications, home, auto, outdoors, pet and more.
- We have recently been ranked #3 among India’s Best Companies to Work for by Great Place to Work. We were among the Top 50 India’s Best Workplaces in Building a Culture of Innovation by All by GPTW and Top 25 among Best Workplaces in BFSI by GPTW. We have also been recognized by AmbitionBox Employee Choice Awards among the Top 20 Mid-Sized Companies, ranked #3 among Top Rated Companies for Women, and Top-Rated Financial Services Companies.
- We provide best-in-class employee benefits and programs that cater to work-life integration and overall well-being.
- We provide career advancement and upskilling opportunities for all to take up leadership roles.
Organizational Overview:
Our Analytics organization comprises of data analysts who focus on enabling strategies to enhance customer and partner experience and optimize business performance through data management and development of full stack descriptive to prescriptive analytics solutions using cutting edge technologies thereby enabling business growth
Role Summary/Purpose:
VP-Analytics, Consumer Bank role is a part of India Analytics Hub (IAH). The role involves leading an analytics team and providing strategic insights and developing analytic capabilities and solutions to drive deposits growth through optimized marketing investments. This role will partner with the US Analytics team to deliver actionable insights around growth and retention of customer relationships, channel strategy, customer behavior, targeting and segmentation, portfolio diagnostics and compliance and deposits regulatory reporting. This role also coordinates with the broader analytics team to leverage multiple data sources and types to provide cohesive analytics that inform and direct strategy.
Key Responsibilities:
- Provide hands-on analytic support to projects, processes and initiatives tied to the SYF Consumer Bank within Digital Platform Analytics vertical and lead associated India team ,catering to business priorities and propose new analytic solutions to optimize business decisions
- Handle day to day analytic requests for Consumer Bank team, and prioritization of projects with US Analytics team and stakeholders, lead from strategic perspective.
- Proactively manage all analytic projects with weekly update on timeline, status, and resource allocation; Ensure delivery of all BAU and strategic projects based on business demand and requirements
- Work hands-on and lead a variety of short, medium & long-term projects for own & with team from beginning to end, including ideation, data mining, strategy formulation, and presentation of results and recommendations, with little or no supervision
- Together with US analytics teams, foster strong partnership and engagement with both internal Synchrony business and client teams
- Manage, coach and develop a team of 5 analytics professionals dedicated to India consumer bank team
- Support recruitment, retention and development of analytic talent.
Develop &- advanced analytics to optimize business outcomes
- Share learnings and capabilities with broader analytics community and play an instrumental role in developing use cases to showcase IAH capabilities.
- Partner with Analytics CoE teams to drive best practices and centralized analytic capabilities
- Drive internal initiatives, perform other duties and/or special projects, as assigned
Required Skills/Knowledge:
- Bachelor's degree with minimum 8+ years of experience in building analytics to drive strategy with positive outcomes and measuring impact or in lieu of a degree minimum 10+ years of experience in building analytics to drive strategy with positive outcomes and measuring impact
- Minimum 4 years of experience in managing people, developing talent, providing & receiving constructive feedback
- Minimum 6 years of hands-on SQL and SAS programming experience with an ability to leverage advanced algorithms and be efficient in handling complex/large data sets
- Hands-on analytical skills, including coding, Tableau, and working with diverse data sources (Oracle DB, EDL, etc.). Familiarity with statistical methods and tools such as decision trees, regression, segmentation, etc.
- Advanced development of dashboards and data visualization tools such as Tableau or Birst
- Strong understanding of targeting and segmentation, analytic tools and advanced skills using Excel and PowerPoint strongly preferred
- Strong at managing and coordinating progress across multiple large projects simultaneously.
- People leadership skills, with the ability to coach and mentor team members
- Ability to work in matrix organization, make and enable data driven decisions
- Demonstrated ability to manage complexity/ambiguity and multiple initiatives
- Ability to develop executable strategies, articulate a clear vision, and deliver results
- Strong marketing, creative and analytical skills
- Ability to influence senior corporate decision makers
- Excellent communication skills both written and verbal
- Ability to innovate and find creative solutions to meeting business goals
Desired Skills/Knowledge:
- Strong verbal and written communication skills; ability to engage effectively with a broad range of audiences including senior business leaders, other senior analytics leaders, and highly technical talent
- Ability to influence business strategies and decisions based on analytic insight
- Ability to foster partnership and/or influence senior corporate decision makers
- Ability to ideate, design and lead development of analytic capabilities and solutions
- Strong Understanding of macro-economic conditions
- Good knowledge of latest Analytical practices & Data Visualization tools like Tableau & SAS VA
Eligibility Criteria:
Degree in Statistics, Mathematics, Economics, Engineering, or any other quantitative streams with 8+ years of relevant analytics experience. Minimum 10+ years of relevant work experience in lieu of specified degree.
Work Timings:This role qualifies for Enhanced Flexibility offered in Synchrony and will require the incumbent to be available between 06:00 AM Eastern Time – 11:30 AM Eastern Time (timings are anchored to US Eastern hours and will adjust twice a year locally). This window is for meetings with Asia and US teams. The remaining hours will be flexible for the employee to choose. Exceptions may periodically due to business needs). We are proud to offer flexibility at Synchrony. Our way of working allows you the option to work from home or workspaces in our Regional Engagement Hubs. Occasionally you may be required to commute or travel to Hub or one of the Regional Engagement Hubs for in person engagement activities such as business or team meetings, trainings, and culture events.
For Internal Applicants:
Understand the criteria or mandatory skills required for the role, before
- ing
Inform your manager before - ing for any role on Workday
- Ensure that your professional profile is updated (fields such as education, prior experience, other skills) and it is mandatory to upload your updated resume (Word or PDF format)
- Must not be any corrective action plan (Formal/Final Formal) or LPP
- L10+ Employees who have completed 18 months in the organization and 12 months in their current role and level are only eligible.
- L10+ Employees can
Level/Grade: L12
Job Family Group:
Data Analytics
