Job Description – SEO Analyst
Job Title: SEO Analyst
Location: Navi Mumbai
Experience: 4+ Years
Qualification: Any Graduate
Working Days & Hours:
- 6 Days Working
- Week Off: 2nd & 4th Saturday, and all Sundays
About the Company:
We are a fast-growing professional services organization specializing in legal, financial, compliance, taxation, and business advisory solutions. With a client-centric approach and a strong focus on innovation, we help businesses and individuals navigate complex regulatory and financial requirements. Our collaborative work culture encourages continuous learning, professional growth, and excellence, making it an ideal workplace for talented professionals seeking long-term career development
Role Summary:
We are looking for an experienced *SEO Analyst* with 4+ years of hands-on experience in driving organic website growth through Technical SEO, On-Page SEO, Off-Page SEO, Content Strategy, and AI-powered search optimization. The ideal candidate should possess strong expertise in modern SEO practices, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), Semantic SEO, and AI Search Optimization while keeping pace with Google's evolving search algorithms and AI-driven search platforms.
Key Responsibilities:
Search Engine Optimization
- Develop and execute Technical, On-Page, and Off-Page SEO strategies to improve organic rankings.
- Perform keyword research, competitor analysis, and content gap analysis.
- Conduct website audits and recommend SEO improvements.
- Optimize website architecture, internal linking, crawlability, indexing, and Core Web Vitals.
AI Search & Content Optimization
- Optimize websites for Google Search, AI Overviews, ChatGPT, Gemini, Claude, Perplexity, and other AI-powered search platforms.
- Implement AEO, GEO, Entity SEO, Semantic SEO, and E-E-A-T best practices.
- Collaborate with content writers to create SEO-friendly and AI-optimized content.
- Ensure proper implementation of Schema Markup and structured data.
Analytics & Performance Monitoring:
- Monitor website performance using GA4, Google Search Console, Ahrefs/SEMrush, Screaming Frog, and Looker Studio.
- Track keyword rankings, traffic, user behaviour, and conversion metrics.
- Prepare regular SEO performance reports with actionable recommendations.
- Identify opportunities for continuous website optimization and growth.
Cross-Functional Collaboration:
- Coordinate with developers for technical SEO implementation.
- Work closely with content, design, and marketing teams on SEO initiatives.
- Stay updated with Google algorithm updates, industry trends, and emerging AI search technologies.
Key Performance Indicators (KPIs):
- Organic Traffic Growth
- Keyword Ranking Improvement
- Search Visibility & SERP Performance
- Website Health & Technical SEO Score
- Core Web Vitals Performance
- Organic Lead & Conversion Growth
- AI Search Visibility (AEO/GEO Performance)
- Backlink Quality & Domain Authority Growth
- SEO Audit & Issue Resolution Rate
Preferred Candidate Profile:
- Any Graduate.
- Minimum 4+ years of hands-on experience in SEO.
- Strong expertise in Technical SEO, On-Page SEO, Off-Page SEO, Local SEO, and Content SEO.
- Experience in AEO, GEO, AI Search Optimization, Semantic SEO, and Entity SEO.
- Hands-on experience with GA4, Google Search Console, Ahrefs/SEMrush, Screaming Frog, and Looker Studio.
- Basic understanding of HTML, CSS, Schema Markup, and website optimization.
- Familiarity with WordPress, Shopify, or other CMS platforms.
- Experience using AI tools such as ChatGPT, Gemini, Claude, and Perplexity for SEO workflows.
- Strong analytical, communication, problem-solving, and reporting skills.
- Self-motivated, detail-oriented, and passionate about staying updated with the latest SEO and AI search trends.
Reporting To:
- Digital Marketing Manager / Head of Digital Marketing
Pay: ₹420,000.00 - ₹480,000.00 per year
Benefits:
Application Question(s):
- Do you have hands-on experience in SEO, including Technical SEO, On-Page SEO, and Off-Page SEO?
- Do you have practical experience using SEO tools such as GA4, Google Search Console, Ahrefs/SEMrush, Screaming Frog, and Looker Studio?
- Do you have experience with AI-driven SEO practices such as AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), Semantic SEO, or AI Search Optimization?
- Do you have hands-on experience optimizing websites on CMS platforms such as WordPress or Shopify and working with Schema Markup, HTML, and CSS?
- Do you have experience analyzing SEO performance, tracking keyword rankings, and preparing actionable reports to improve organic traffic and conversions?
Experience:
- Technical SEO: 4 years (Required)
Work Location: In person
