- Develop and execute an end-to-end SEO strategy for HRDYAM.
- Conduct keyword research, competitor analysis, SERP analysis, and content-gap research.
- Identify high-value informational and commercial keywords in the pilgrimage, religious travel, temple, and tourism space.
- Build topic clusters and topical authority around major destinations, temples, pilgrimage routes, and travel services.
- Perform on-page SEO, including titles, headings, metadata, internal linking, URLs, schema, and content optimization.
- Identify and resolve technical SEO issues related to crawling, indexing, sitemaps, canonicalization, duplicate content, and site structure.
- Develop and execute a high-quality link-building and digital PR strategy.
- Research relevant websites, publications, bloggers, travel portals, local websites, and other potential referring domains.
- Conduct email outreach and build relationships for genuine editorial backlinks and brand mentions.
- Analyze competitor backlinks and identify link-building opportunities.
- Monitor Google Search Console, Google Analytics, Semrush/Ahrefs, and other SEO tools.
- Track keyword rankings, organic impressions, clicks, referring domains, backlinks, and organic traffic.
- Identify underperforming pages and continuously optimize existing content.
- Work closely with writers to create SEO-focused content briefs and improve content quality.
- Implement and test GEO/AEO strategies for Google AI Overviews and AI/answer engines.
- Stay updated with Google algorithm changes, SEO trends, and changes in AI search.
- Focus on measurable outcomes rather than simply increasing the number of published articles.
Pay: ₹9,821.62 - ₹15,000.00 per month
Benefits:
- Flexible schedule
- Work from home
Work Location: Remote
