Business Development & Marketing Manager — Kolkata
Future Varsity Education Group | Kolkata | Full-Time | Immediate Joiners Preferred
Are you an MBA with a flair for marketing, relationship-building and smart execution? Do you want to work with one of India's most respected university brands and make a real impact in the education sector?
Future Varsity Education Group is hiring a Business Development & Marketing Manager for Kolkata. This is your opportunity to own a market, build an institutional network that lasts a lifetime, and grow with a brand that is expanding nationally.
⭐ Attractive Remuneration — Among the Best in the Education Industry ⭐
ABOUT FUTURE VARSITY EDUCATION GROUP
Future Varsity is one of India's most dynamic creative and professional education institutions, operating seven campuses across Mumbai with nine distinctive brand verticals and a community of over 7,500 students. Our programmes span:
› Sports Management
› Event Management & PR
› Fashion Designing
› Interior Designing
› Integrative Nutrition & Dietetics
› Finance & Accountancy
› Business Administration with AI
› Modelling & Grooming
› Allied creative and professional disciplines
All our undergraduate and postgraduate degree programmes are affiliated to the University of Mumbai — one of India's largest and most respected universities — ensuring nationally recognised, career-ready qualifications for our students.
As we enter an exciting phase of national growth, we are building a dedicated Business Development & Marketing team to take the University of Mumbai's new-age, career-focused graduation programmes to students across India's top metros. We are now looking for a driven professional to lead our expansion in Kolkata & East India.
WHY THIS ROLE IS A CAREER-DEFINING OPPORTUNITY
This is not just a job — it is your chance to become the face of one of India's most respected university affiliations in Kolkata. As a Business Development & Marketing Manager at Future Varsity, you will:
✦ Build an influential network spanning premium K-12 schools and education consultants in Kolkata
✦ Drive marketing campaigns for a target-rich student segment across digital and on-ground platforms
✦ Gain direct visibility with the National Director and senior leadership from day one
✦ Carve out a high-impact identity in India's fast-growing higher education ecosystem
✦ Follow a clear career ladder: Manager → Senior Manager → Regional Head → National Leadership
If you are an MBA with ambition, social confidence and a results mindset — this role will define the next chapter of your career.
POSITION DETAILS
Role : Business Development & Marketing Manager
Location : Kolkata
Employment Type : Full-Time, Permanent
Qualification : MBA (Mandatory)
Experience : 3–7 Years
Joining : Immediate (Preference for candidates available at short notice)
Reports To : National Director
THE ROLE
As the Business Development & Marketing Manager for Kolkata & East India, you will own your regional market end-to-end — from building a robust network of educational consultants and agents to forging direct relationships with premium K-12 schools, executing targeted marketing campaigns, and taking full accountability of your regional admissions pipeline. Reporting directly to the National Director, this is a relationship-driven, marketing-led role with significant scope for professional growth.
KEY RESPONSIBILITIES
▌ Business Development — Agent & Consultant Network
› Identify, onboard and develop a strong network of educational consultants and counselling centres across Kolkata and key cities in the region
› Build productive, long-term relationships with agents — from contracting and onboarding to ongoing support and performance reviews
› Conduct regular partner meetings and briefing sessions to ensure the network is equipped to represent University of Mumbai programmes effectively
› Provide partners with comprehensive marketing support — collaterals, digital assets and campaign toolkits targeted at Grade 11 and 12 students
› Ensure all partner contracts are in place and current; maintain a structured, up-to-date partner database
› Track partner performance against enrolment targets and drive accountability through regular reviews
▌ Marketing — K-12 School Outreach & Institutional Partnerships
› Build a direct network of premium K-12 schools in Kolkata; establish working relationships with principals, career counsellors and college counselling coordinators
› Present University of Mumbai's new-age, career-focused graduation programmes as aspirational choices for Grade 11 and 12 students
› Organise and lead career guidance presentations, workshops and Q&A sessions at schools for student and parent audiences
› Represent Future Varsity at education fairs, school events and career forums across the region
› Manage all school partnership agreements, documentation and renewal timelines
› Maintain regular communication with school counsellors to stay top-of-mind during the annual admissions season
▌ Marketing — Digital & Social Media
› Manage social media marketing for the regional partner network — coordinating content and activating platforms such as WhatsApp, Instagram and LinkedIn to reach the target student segment
› Support partners in creating and sharing digital content that drives student enquiries and engagement
› Monitor digital campaign performance; use analytics to assess reach, engagement and lead quality
› Leverage Generative AI tools to create high-quality presentations, content, reports and communications efficiently
▌ Admissions Pipeline & Business Analytics
› Take full ownership of the regional admissions pipeline — from lead generation through partner and school networks to enquiry, counselling, application and final enrolment
› Set and track monthly enrolment targets in coordination with the National Director
› Maintain accurate records of leads, prospects, pipeline status and conversions in CRM and Excel-based systems
› Prepare and present regular analytical reports, projections and regional MIS to the National Director
› Manage regional marketing budgets; track expenditure and report on ROI
› Submit timely daily and weekly activity reports covering meetings, school visits, partner interactions and pipeline updates
▌ Stakeholder & Cross-Functional Coordination
› Work closely with internal teams — Marketing, Academic Counselling, Admissions, Operations, Finance and HR — for smooth student onboarding
› Coordinate with the central marketing team to ensure localised campaign materials are deployed ahead of each admissions cycle
› Share regional market insights and partner feedback in national BD strategy reviews
› Act as the primary regional point of contact for all institutional partners
WHAT WE ARE LOOKING FOR
✔ MBA from a recognised institution — mandatory qualification for this role
✔ 3–7 years of experience in business development, marketing or institutional partnerships — preferably in education, EdTech or professional services
✔ Strong understanding of the K-12 school ecosystem and how school counselling departments engage with universities
✔ Demonstrated ability to build and manage partner or channel networks with measurable outcomes
✔ Excellent communication and presentation skills — confident in front of students, parents, school faculty and institutional leadership
✔ Highly social and personable, with the ability to build credibility and trust quickly in new professional settings
✔ Social media savvy — practical experience with WhatsApp outreach, Instagram campaigns and digital lead generation for a young adult audience
✔ Proficient in MS Excel for pipeline management, data analysis and reporting
✔ Active user of Generative AI tools (ChatGPT, Gemini, Canva AI, etc.) to drive productivity and output quality
✔ Comfortable with regular field engagement — meeting school counsellors, attending education events and visiting partners within Kolkata and nearby cities
✔ Self-motivated, organised and target-driven — able to manage multiple relationships independently
✔ Available to join immediately or at short notice — preference given to candidates who can start quickly
WHY JOIN FUTURE VARSITY?
* Carry the credibility of the University of Mumbai into every school, institution and student conversation in Kolkata
* Be a founding member of a national Business Development team with direct access to senior leadership
* Build a professional network in Kolkata that spans premium schools, consultants and institutional leaders — for life
* Work in a high-growth, entrepreneurial environment where your results directly shape national expansion
* Clear career progression: BD & Marketing Manager → Regional Head → National Leadership
* Remuneration among the best in the education industry — structured to attract and retain top talent
HOW TO APPLY
Send your CV to: [email protected]
Subject line: BDM Application — Kolkata
Or apply directly via this LinkedIn posting.
We look forward to hearing from you.
Future Varsity Education Group
www.futurevarsity.org
Affiliated to the University of Mumbai
#FutureVarsity #Hiring #BusinessDevelopment #MarketingJobs #KolkataJobs #MBAJobs #EducationJobs #ImmediateJoining #UniversityOfMumbai #EdTech
Pay: ₹50,000.00 - ₹80,000.00 per month
Work Location: In person
