Location:
Chennai, TN, IN
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Areas of Work: Sales & Marketing
Job Id: 15042
External Job Description
Business objectives
- Work with Sales Team in Project Sales on key projects and support in conversion (Geography and Key Accounts)
- Ensure regular material availability through co-ordination with supply chain/direct vendors as per Sales Team’s demand plan
Technical Assistance
- Provide technical assistance pre and post sales at the repair project sites to applicators & clients.
- Undertake on-site sampling for new products with the help of R&T and Application team to establish the product performance before its launch.
- Provide technical inputs to R&T for product improvement.
- Provide Support to Sales Team in complaint handling and inputs to R&T for further product improvement.
Market Development
- Identify and engage with large repair applicators, consultants, NDT consultants for the purpose of market expansion and upgradation.
- Discuss & co-ordinate with Sales/Spec team to understand the regional market requirements and develop unique MTO product to cater specific requirement.
- Develop USP for products, applications to gain competitive advantage over competition.
- Track the launch vols for new products and ensure it is driven in each APPS Division.
Training & Development
- Coordinate and arrange product training for Sales/Spec/Application team and promotional activity for key consultants/applicators and project team of client.
Market Intelligence & Branding Activities
- Study competition (product/price/promotion/place) with the help of Sales/Spec/Application Team and develop SWOT analysis of key categories.
- Develop/modify product brochures, leaflets for key product category for key segment, prepare starter kit of cured samples of Repair Range and circulate among team members.
- Plan Exhibition and regional meets with support of sales & spec team for successful promotion of entire product range.
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