About the Role
We are looking for a creative and data-driven Social Media Strategist who can build and execute effective social media strategies that drive brand awareness, engagement, and business growth. The ideal candidate should understand social media trends, audience behavior, content planning, and performance analysis across multiple platforms.
Key Responsibilities
- Develop and execute social media strategies aligned with business goals.
- Create monthly content calendars for different brands and industries.
- Plan engaging content ideas for Instagram, Facebook, LinkedIn, TikTok, and other platforms.
- Collaborate with designers, video editors, and copywriters to produce high-quality content.
- Monitor social media trends, competitor activities, and emerging opportunities.
- Track campaign performance and prepare weekly/monthly performance reports.
- Analyze insights and optimize content strategies based on data.
- Plan organic growth strategies to increase reach, engagement, and followers.
- Suggest campaign ideas for product launches, events, and seasonal marketing.
- Coordinate with the marketing team to ensure consistent brand messaging.
- Stay updated with platform algorithm changes and industry best practices.
Requirements
- 2+ years of experience as a Social Media Strategist or a similar role.
- Strong understanding of Instagram, Facebook, LinkedIn, TikTok, and YouTube.
- Experience with content planning and social media campaign management.
- Excellent knowledge of social media analytics and reporting.
- Familiarity with tools like Meta Business Suite, Google Analytics, Notion, Trello, or similar project management tools.
- Strong communication and creative thinking skills.
- Ability to manage multiple client accounts simultaneously.
- Understanding of branding, storytelling, and digital marketing fundamentals.
Preferred Skills
- Knowledge of paid social campaigns and boosting strategies.
- Experience working with agencies or handling multiple brands.
- Basic understanding of SEO and content marketing.
- Ability to identify trends and turn them into engaging content ideas.
Pay: ₹11,479.47 - ₹20,000.00 per month
Application Question(s):
- Current location
- current salary
- Expected salary
- Reason for job change
- Work Link /Portfolio
Experience:
- Social Media Strategist: 2 years (Required)
Work Location: Remote
