Specialist, Marketing Performance Analytics
Join Deloitte’s Marketing Insights team as a Specialist and turn data into decisions that shape smarter marketing. In this role, you will help uncover meaningful insights across campaigns, audiences, and business priorities—translating complex data into clear stories, actionable recommendations, and measurable impact. You will work closely with marketing leadership to support reporting, performance measurement, and insight generation that drive stronger outcomes for Deloitte businesses, industries, and accounts.
This is an opportunity for a curious, analytical, and detail-oriented professional to combine data fluency with storytelling, helping marketing teams understand what is working, where opportunities exist, and how marketing investments can deliver greater value.
Work you'll do
As a Specialist, Marketing Performance Analytics on the Insights team, you will be responsible for:
- Providing analytical and reporting support for marketing campaigns, audience analysis, measurement design, and post-campaign analysis across Deloitte businesses, industries, and accounts
- Identifying patterns in data, interpreting trends, and translating findings into marketing insights and recommendations
- Developing reports and visualizations to meet the insights and analytics needs of brand and marketing stakeholders
- Supporting project scoping, business question definition, and presentation development for complex analytics initiatives
- Collaborating with data owners and stakeholders to deliver insights that support marketing performance and return on investment
The team
The Insights team enables marketing leaders to tell their business impact through data-driven insights. We provide comprehensive solutions across the data-to-insights journey, extracting actionable insights, offering strategic recommendations, and collaborating with stakeholders to develop tailored analytical solutions. We excel in data analysis, data visualization, reporting, and communicating intelligence in a compelling narrative, ensuring the integrity of processes, tools, and data.
Location: Hyderabad
Shift Timings: 2 PM to 11 PM
Qualifications
Required:
- 4-7 years of experience in data insight generation and data intelligence in the marketing domain
- Bachelor's degree in computer science, information technology, computer engineering, business administration, or marketing
- Experience analyzing campaign, audience, or marketing performance data and translating findings into recommendations
- Experience developing reports using Microsoft Excel and data visualization tools such as Tableau
- Experience presenting analytical findings to stakeholders through reports, presentations, or storyboards
- Experience supporting analytics project scoping and defining business questions
- Experience with marketing activities including campaigns, marketing funnel, lead generation, events, digital marketing, search engine optimization, social media, and email marketing
Preferred:
- Master's degree or Master of Business Administration
- Experience supporting brand-to-demand or campaign measurement initiatives
