About Showboat
Showboat is a premier event management and experiential marketing agency dedicated to conceptualizing, planning, and executing world-class corporate events, Government events, brand activations, large-scale conferences, and live entertainment experiences. We turn bold ideas into unforgettable moments, delivering seamless execution and measurable impact for top-tier global and domestic brands.
Role Overview
We are looking for a high-performing, target-driven, and strategic Senior Manager – Business Development to lead our client acquisition efforts and expand Showboat’s market footprint.
In this role, you will be responsible for identifying high-value business opportunities, forging strategic partnerships, and winning new corporate and brand accounts. You will own the full sales pipeline—from prospect identification and cold outreach to pitch presentation, contract negotiation, and closing. Working closely with Creative and Strategy leads, you will drive revenue growth and position Showboat as the agency of choice for premier event experiences.
Key Responsibilities
1. Revenue Generation & Market Expansion
- Own and achieve aggressive quarterly and annual revenue targets by acquiring new corporate accounts and high-value event projects.
- Identify, target, and engage potential clients across key sectors (e.g., Tech, FMCG, Automotive, BFSI, Luxury, and Lifestyle).
- Build and manage a robust, multi-stage business pipeline to ensure continuous account acquisition and predictable revenue forecasting.
2. Pitch Leadership & Strategic Proposals
- Lead end-to-end Request for Proposals (RFP) and tender processes, ensuring Showboat presents compelling, competitive, and creative pitches.
- Partner with Creative, Strategic Planning, and Production teams to develop persuasive pitch decks and customized event solutions that solve client objectives.
- Command the pitch room, presenting bold event concepts and commercial proposals persuasively to C-suite executives and marketing heads.
3. Commercial Negotiation & Contracting
- Structure, present, and negotiate commercial proposals, agency fee structures, and master service agreements (MSAs) to maximize profit margins.
- Oversee contract negotiations in alignment with Showboat's legal and financial guidelines to ensure favorable terms and risk mitigation.
- Transition newly secured accounts smoothly to the Client Servicing team with comprehensive handover briefs.
4. Industry Networking & Brand Representation
- Serve as a brand ambassador for Showboat at industry conferences, networking events, trade shows, and corporate gatherings.
- Map market dynamics, competitor strategies, and emerging experiential trends to identify new service offerings and untapped revenue streams.
- Maintain a deep database of prospective clients, decision-makers, and industry leads using internal CRM tools.
Qualifications & Requirements
- Experience: 6–9 years of proven B2B sales or business development experience within an Event Management Agency, Experiential Marketing Agency, or Media/Advertising Agency.
- Track Record: Demonstrated history of winning major brand accounts and closing deals with event budgets exceeding standard industry benchmarks.
- Network: Strong existing network of corporate brand managers, marketing heads, corporate communications leads, and C-level decision-makers.
- Education: Bachelor’s or Master’s degree in Business Administration, Marketing, International Business, or a related field.
- Negotiation Skills: Masterful commercial negotiation and deal-closing capabilities with strong financial acumen regarding agency margin structures.
- Presentation Skills: Elite oral, written, and pitch presentation skills with high executive presence.
Pay: ₹83,000.00 - ₹100,000.00 per month
Work Location: In person
