BDM is responsible for identifying and qualifying leads to pass on to the Account Manager
(The one who closes the deals). BDM main goal is to create a pipeline of qualified leads
for the Account Manager to close deals with. Some of the key roles and responsibilities are
mentioned below:
Lead Generation: The person must be able to identify potential leads through research,
prospecting, and networking. He/She should know data fetching, cold calling, Emailing
Activity, LinkedIn, social media, (Upwork & Craigslist, both of these are not mandatory
but if they know then it's a plus)
Lead Qualification: Once a lead has been identified, he/she must qualify the lead by asking
qualifying questions, assessing the lead's needs, budget, authority and timeline, and
ensuring that the lead is a good fit for the company's services.
Prospecting: The person must be able to reach out to potential leads through cold calling,
email, social media, and other channels to establish contact and schedule meetings.
Communication: He/She must have excellent communication skills, both verbal and
written, and be able to effectively communicate the company's value proposition to
potential leads.
CRM Management: He/She must manage the company's Customer Relationship
Management (CRM) software to keep track of leads, update lead status, and document all
interactions.
Sales Strategy: The BDM must be able to develop and implement sales strategies that help
the company achieve its growth objectives.
Sales Handoff: Once a lead has been qualified, the person must pass the lead onto the
Account Manager and provide them with all the necessary information.
Sales Support: The person may also be responsible for providing support to the Account
Manager by helping with presentations, demos, and proposals.
Pay: ₹700,000.00 - ₹1,500,000.00 per year
Work Location: On the road