The Marketing, Communications & PR Manager will lead NDFC(I)’s brand communication, digital presence, public relations, event promotion and stakeholder outreach. The role will focus on positioning NDFC(I) as the collective voice of India’s nuts, dry fruits, dates, seeds and allied trade ecosystem, while strengthening flagship platform MEWA India.
Key Responsibilities
1. Brand & Strategic Communications
- Build and maintain NDFC(I)’s positioning as a credible national industry body.
- Ensure all messaging reflects NDFC(I)’s institutional voice and long-term vision.
2. Digital, Website & Content Management
- Plan and execute content for LinkedIn, X, Instagram, YouTube and the NDFC(I) website.
- Manage website content updates including event pages, news updates, member announcements, blogs and key Council initiatives.
- Write captions, carousels, newsletters, reels, SM content scripts, website copy and campaign content.
3. Public Relations & Media Outreach
- Draft press releases, media notes, quote banks, event announcements, authored articles and industry statements.
- Build media visibility for NDFC(I), its leadership, members, events and key initiatives.
4. MEWA India Marketing
- Lead communication, branding and marketing support for MEWA India, NDFC(I)’s flagship trade show.
- Develop pre-event, live-event and post-event campaigns across digital, PR, print and on-ground branding.
- Prepare event invites, brochures, emailers, hoarding copy, social media content, media material and post-event reports.
5. MEWA Insights, Newsletter & Editorial Publications
- Manage editorial planning, editing and content preparation for MEWA Insights, the Council’s quarterly magazine.
- Lead content planning, drafting and coordination for NDFC(I)’s monthly newsletter.
- Ensure all editorial content is well-structured, credible, sector-relevant and publication-ready.
6. Stakeholder & Member Communication
- Coordinate with internal teams, members, vendors and leadership for information, approvals and execution.
8. Creative Campaigns & Leadership Communication
- Develop campaign ideas, taglines, key visual directions, social media hooks and video narratives.
Support leadership communication through speeches, LinkedIn posts, quotes, talking points and interview responses.
Pay: ₹350,000.00 - ₹500,000.00 per year
Application Question(s):
- Expected Deliverables? • Monthly content calendar and social media execution
- Website content updates and content management
- Monthly newsletter planning and execution
- PR material and media outreach
- MEWA India campaign communication
- MEWA Insights editorial coordination and publication support
- Member and stakeholder communication
- Reports, policy communication and leadership drafts
- Post-event reports and campaign summaries
Experience:
- in mktg, comm, PR, digital media, brand strategy: 3 years (Preferred)
Work Location: In person
