Key Responsibilities
Strategy & Planning
- Develop and execute comprehensive SEO strategies
- Drive organic traffic growth and lead generation
- Create quarterly and yearly SEO roadmaps
- Build AEO (Answer Engine Optimization) & GEO strategies
Keyword Research & Content
- Conduct advanced keyword research and intent mapping
- Develop topic clusters and content strategies
- Optimize website content for search engines and AI search platforms
Technical SEO
- Perform technical SEO audits
- Monitor indexing, crawlability, site speed, schema, and Core Web Vitals
- Coordinate with development teams for implementation
On-Page SEO
- Optimize meta tags, headings, internal linking, and content structures
- Improve landing page performance and CTR
Off-Page SEO
- Plan and execute backlink strategies
- Monitor backlink quality and domain authority
Reporting & Analytics
- Track rankings, traffic, conversions, and SEO KPIs
- Prepare monthly SEO reports and insights
- Analyze competitor strategies and market opportunities
Team & Stakeholder Management
- Manage SEO executives/agencies/freelancers
- Coordinate with content, design, and marketing teams
- Present SEO performance to leadership teams
Job Specification
Required Skills
- Strong understanding of:
- Technical SEO
- On-page SEO
- Off-page SEO
- AEO/GEO optimization
- SEO tools & analytics
Tools Knowledge
- Google Analytics 4
- Google Search Console
- Ahrefs / SEMrush
- Screaming Frog
- Looker Studio
- Keyword Planner
Pay: ₹30,000.00 - ₹60,000.00 per month
Benefits:
Work Location: In person
