Assist with on-page optimisation: meta tags, headings, internal linking, and page structure
Support keyword research and competitive gap analysis
Help monitor technical SEO health using Google Search Console and basic audit tools
Research and identify opportunities for featured snippets and AI Overview inclusion
Assist in formatting content to answer specific search queries clearly and concisely
Monitor changes in how Google presents answers and document findings for the team
Track how client brands and competitors appear in AI-generated answers (ChatGPT, Perplexity, Gemini)
Assist with content and structured data updates that improve AI-platform visibility
Document GEO experiments and share learnings across the team
Pull weekly performance data from Google Analytics 4 and Google Search Console
Compile reports and flag trends or anomalies to the senior SEO team
Assist in maintaining content calendars and task trackers