We are looking for a Content & Search Arbitrage Specialist with strong hands-on experience in digital arbitrage campaigns. The ideal candidate will manage, optimize, and scale content and search campaigns across multiple platforms while maximizing revenue and minimizing costs.
Key Responsibilities:
- Plan, execute, and optimize content and search arbitrage campaigns to achieve profitable growth.
- Strong experience with ad arbitrage models, including CPC, CPM, and CPA-based campaigns.
- Deep understanding of RPM/RPC optimization to maximize monetization.
- Hands-on experience with platforms such as Google Ads, Meta Ads, Taboola, Outbrain, MGID, or other native advertising networks.
- Monitor campaign performance, perform A/B testing, and implement data-driven optimization strategies.
- Scale campaigns profitably while maintaining high-quality traffic standards.
- Work closely with analytics and monetization dashboards to track KPIs and improve campaign efficiency.
- Assist in content strategy, including ideation, creation, and placement for traffic monetization.
- Conduct market research, competitor analysis, and trend identification to enhance campaign performance.
Key Skills & Requirements:
- 1 year of experience in content and search arbitrage.
- Hands-on experience with ad networks, native advertising platforms, and paid media channels.
- Strong analytical skills with proficiency in Excel, Google Analytics, and monetization dashboards.
- Ability to scale campaigns profitably while managing budgets efficiently.
- Understanding of A/B testing, audience segmentation, and optimization strategies.
- Good communication skills and ability to collaborate with cross-functional teams.