Company: 7th Heaven
Location: Mumbai
Job Type: Full-Time
Working Days: Monday to Saturday
Working Hours: Monday–Friday: 11:00 AM – 7:00 PM | Saturday: 11:00 AM – 3:30 PM
Sunday: Weekly Off
About 7th Heaven
7th Heaven is one of India’s leading bakery chains, with 350+ outlets across 125+ cities. The brand is known for its freshly prepared cakes, desserts, and bakery products, supported by a strong franchise network.
With 50+ franchise locations already signed in the United Kingdom, 7th Heaven is currently in an exciting phase of domestic and international expansion.
Role Overview
We are looking for a creative, strategic, and execution-driven Marketing Manager to strengthen 7th Heaven’s brand presence and drive sales across our franchise network.
The ideal candidate will be responsible for both marketing strategy and hands-on execution, with a strong focus on digital marketing, branding, social media, performance marketing, promotions, and franchise marketing.
Key ResponsibilitiesMarketing Strategy & Campaigns
- Develop and execute integrated marketing campaigns, promotions, and product launches across digital and offline channels.
- Strengthen 7th Heaven’s brand image, positioning, and market presence.
- Develop innovative marketing strategies aligned with business objectives and sales targets.
- Identify opportunities to increase brand awareness, customer engagement, footfall, and store sales.
Digital & Performance Marketing
- Plan, manage, and optimise Meta and Google advertising campaigns.
- Manage digital marketing budgets and monitor campaign performance.
- Track campaign metrics including reach, engagement, customer acquisition, and sales.
- Use analytics and insights to continuously improve campaign performance.
Social Media & Content
- Lead creative ideation for social media posts, reels, campaigns, promotions, and digital content.
- Work closely with designers and content teams to ensure consistent and engaging brand communication.
- Stay updated with social media trends and identify opportunities for relevant campaigns.
Franchise Marketing
- Work closely with franchise partners to develop local marketing strategies that increase store visibility, footfall, and sales.
- Support franchisees with promotional campaigns and marketing initiatives.
- Ensure consistent implementation of brand guidelines across franchise locations.
Team & Agency Management
- Lead and coordinate the marketing team, designers, agencies, and external partners.
- Manage campaign timelines and ensure effective execution.
- Coordinate with internal teams and franchise partners for smooth implementation.
AI & Marketing Innovation
- Explore and implement AI tools, automation, and emerging marketing technologies to improve creativity, productivity, and campaign execution.
- Leverage modern tools for content creation, research, campaign planning, and reporting.
Candidate Profile
- 2–5 years of experience in Marketing, preferably within Food, Retail, FMCG, Hospitality, or Consumer Brands.
- Strong hands-on experience in digital marketing and performance advertising.
- Good understanding of Meta Ads, Google Ads, social media marketing, and campaign analytics.
- Strong creative and strategic thinking with the ability to develop engaging marketing ideas.
- Experience with Canva, AI platforms, and marketing automation tools.
- Excellent communication, leadership, coordination, and stakeholder-management skills.
- Ability to manage multiple campaigns and priorities in a fast-paced environment.
- Commercially driven, with a focus on measurable results and sales growth.
- Energetic, proactive, hands-on, and comfortable working in a fast-growing entrepreneurial environment.
Key Skills
Digital Marketing | Performance Marketing | Social Media | Branding | Campaign Management | Content Strategy | Franchise Marketing | Meta Ads | Google Ads | Team Management | Canva | AI Tools | Marketing Analytics | Stakeholder Management
Why Join 7th Heaven?
- Be part of a rapidly growing national and international bakery brand.
- Play a key role in shaping the brand’s marketing strategy and growth.
- Work closely with a large franchise network across India and international markets.
- Lead creative campaigns with a direct impact on brand visibility and sales.
- Be part of a dynamic, entrepreneurial, and fast-paced environment.
Pay: ₹60,000.00 - ₹80,000.00 per month
Work Location: In person
