Experience: 1–3 Years
Location: Noida
Employment Type: Full-Time
Key Responsibilities
- Plan, launch, and manage Meta Ads (Facebook & Instagram) campaigns.
- Handle campaign setup, audience targeting, budgets, bidding, and ad placements.
- Monitor campaign performance and optimize CPC, CPM, CTR, CPL/CPA and ROAS.
- Create and test different ad sets, creatives, audiences, and campaign strategies.
- Analyze campaign data using Meta Ads Manager and prepare performance reports.
- Conduct A/B testing and continuously optimize campaigns to improve conversions and ROI.
- Coordinate with the creative/content team for high-performing ad creatives and copy.
- Track leads, sales, conversions, and overall campaign performance.
Required Skills
- Hands-on experience with Meta Ads Manager.
- Strong understanding of Facebook & Instagram advertising.
- Knowledge of Performance Marketing, Retargeting & Conversion Campaigns.
- Good understanding of Meta Pixel, Events & Conversion Tracking.
- Strong analytical and data-driven approach.
- Experience with e-commerce/lead generation campaigns is preferred.
Pay: ₹300,000.00 - ₹500,000.00 per year
Work Location: In person
