Role: Lead Engineer
Location: Hyderabad/Pune, Hybrid (3 days/week from client office)
Experience: 5-8 Years
Algoworks
www.algoworks.com
About the company
Algoworks is an award-winning artificial intelligence, engineering services and experience transformation firm with offices across the United States, Europe, South America and India. We bring together a global team of engineers, architects, designers, researchers and operators united by rigor, accountability and a commitment to delivering measurable results.
For over 20 years, Algoworks has partnered with Fortune 500 organizations across the Americas, Europe and Asia to define, build and run technology that drives meaningful business outcomes. Our work combines human-centered design, engineering excellence and AI-powered capabilities to solve complex challenges with clarity and precision. Innovation, particularly in the responsible application of AI, is embedded in how teams approach problem-solving and continuous improvement.
At Algoworks, growth is continuous and closely tied to impact. Teams collaborate across geographies and disciplines, strengthening outcomes through shared insight and collective expertise. The culture values transparency, open dialogue and an environment where every voice is heard and contribution is recognized.
Through collaboration, accountability and a focus on results, Algoworks operates at the intersection of technology and people, building not only advanced systems but strong global teams that elevate performance and create lasting impact.
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Role overview
We are seeking an experienced Salesforce Marketing Cloud Developer/Consultant with 5–8 years of experience to drive Marketing Cloud strategy, solution delivery and stakeholder engagement.
The ideal candidate will have strong functional and technical expertise in Salesforce Marketing Cloud, excellent communication skills and proven experience working with global stakeholders, particularly across the EMEA region.
Key responsibilities:
- Partner with business stakeholders to understand marketing objectives and translate them into scalable Marketing Cloud solutions.
- Lead business engagement, requirements gathering and solution discussions.
- Support and collaborate with EMEA stakeholders across multiple business functions.
- Drive backlog refinement, prioritization and sprint planning activities.
- Own end-to-end Marketing Cloud strategy and delivery initiatives.
- Design, develop, configure and optimize Salesforce Marketing Cloud solutions.
- Provide recommendations on best practices, platform enhancements and adoption of new Marketing Cloud capabilities.
- Work closely with cross-functional Salesforce teams to ensure seamless integration and alignment across the Salesforce ecosystem.
- Conduct solution demos, workshops and stakeholder presentations.
- Support production deployments, troubleshooting and continuous improvement initiatives.
Required skills and qualifications:
- Bachelor's or Master's degree in Computer Science, Engineering, or a related technical field (or equivalent practical experience).
- 5–8 years of overall Salesforce experience with significant hands-on experience in Salesforce Marketing Cloud.
Strong expertise in:
- Journey Builder
- Email Studio
- Automation Studio
- Contact Builder
- Audience Segmentation
- Data Extensions
- Personalization and Customer Journeys
- Marketing Cloud integrations
- Experience engaging directly with business users and senior stakeholders.
- Proven ability to gather, analyze and document business requirements.
- Experience supporting global teams, preferably within the EMEA region.
- Strong understanding of Agile methodologies, backlog management and delivery processes.
- Excellent communication, presentation and client-facing skills.
- Ability to manage stakeholder expectations and influence decision-making.
Salesforce ecosystem knowledge
- Strong understanding of the broader Salesforce platform and ecosystem.
- Experience working with or integrating Marketing Cloud with:
- Salesforce Sales Cloud
- Salesforce Service Cloud
- Good understanding of CRM data models, customer lifecycle management and cross-cloud capabilities.
Marketing Cloud expertise
- Deep hands-on experience with advanced Marketing Cloud capabilities.
- Strong awareness of the latest Salesforce Marketing Cloud features, enhancements and roadmap developments.
- Experience designing scalable, enterprise-grade marketing automation solutions.
- Understanding of customer engagement strategies, personalization, segmentation and campaign optimization.
Must have certifications:
Preferred / Strongly Desired
- Salesforce Marketing Cloud Email Specialist
- Salesforce Marketing Cloud Administrator
- Salesforce Marketing Cloud Consultant
Nice to have skills:
- Experience with Marketing Cloud Intelligence (Datorama).
- Knowledge of AMPscript, SQL, SSJS and API integrations.
- Experience with Customer Data Platform (CDP)/Data Cloud concepts.
- Exposure to multi-cloud Salesforce implementations.
- Experience working in large enterprise environments with global stakeholders.
Desired attributes:
- Strong stakeholder management and client-facing communication skills.
- Ability to translate business needs into scalable Marketing Cloud solutions.
- Proactive, consultative and problem-solving mindset.
- Strong ownership with the ability to drive initiatives independently.
- Collaborative team player with experience working across global and EMEA teams.
Interview process
2 rounds of discussion.
