Job Description: Digital Marketing Executive
Position: Digital Marketing Executive
Experience: 1–2 Years (Freshers with relevant skills can also apply)
Location: Mohali, Punjab
Company: Becomfort IT Solutions
Job Summary
We are looking for a passionate and results-driven Digital Marketing Executive to join our team. The ideal candidate should have hands-on knowledge of SEO, Google Ads, Meta Ads, and PPC campaigns. You will be responsible for increasing website traffic, generating quality leads, and improving our online presence through effective digital marketing strategies.
Key Responsibilities
- Plan, execute, and optimize SEO strategies (On-Page, Off-Page, and Technical SEO).
- Conduct keyword research and competitor analysis.
- Create, manage, and optimize Google Ads (Search, Display, and Performance Max) campaigns.
- Plan and run Meta Ads (Facebook & Instagram) for lead generation and brand awareness.
- Monitor PPC campaigns and improve ROI through continuous optimization.
- Track campaign performance using Google Analytics, Google Search Console, and Meta Business Suite.
- Generate regular performance reports with actionable insights.
- Collaborate with the content and design teams to develop engaging marketing campaigns.
- Stay updated with the latest digital marketing trends, algorithms, and advertising platforms.
Required Skills
- Strong knowledge of SEO (On-Page, Off-Page, and Technical SEO).
- Experience with Google Ads and Meta Ads Manager.
- Understanding of PPC campaign setup, optimization, and budget management.
- Knowledge of Google Analytics, Google Search Console, and Tag Manager.
- Basic understanding of keyword research tools such as SEMrush, Ahrefs, or Ubersuggest.
- Familiarity with Canva or other creative tools is an added advantage.
- Good analytical, communication, and problem-solving skills.
Qualifications
- Bachelor's degree in Marketing, Business, Computer Applications, or a related field.
- Digital Marketing certification is preferred.
- Freshers with practical project experience or candidates with up to 2 years of experience are encouraged to apply.
What We Offer
- Competitive salary based on skills and experience.
- Hands-on exposure to live projects across multiple industries.
- Learning and career growth opportunities.
- Friendly and collaborative work environment.
- Performance-based incentives and career advancement opportunities.
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Ability to commute/relocate:
- Mohali, Punjab: Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Digital marketing: 1 year (Preferred)
Work Location: In person
