Key Responsibilities
SEO Blog & Website Content
· Plan and create SEO-optimized blogs to improve organic traffic and search visibility.
· Conduct keyword research and competitor content analysis.
· Develop long-form and short-form website content aligned with SEO goals.
· Optimize existing content for rankings, readability, and engagement.
· Coordinate with SEO and marketing teams for content strategy execution.
Brand & Marketing Content
· Write compelling copies for: Social media posts, Ad campaigns, Landing pages, Emailers, Website banners, Brochures and brand materials
· Maintain a consistent brand voice across all communication channels.
· Create platform-specific messaging strategies for Instagram, Facebook, LinkedIn, YouTube, and other digital channels.
Video & Creative Content Strategy
· Develop scripts for: Reels, YouTube videos, Interviews, Podcasts, Corporate films, Educational and promotional shoots
· Create engaging hooks, storytelling structures, and audience-retention-focused narratives.
· Work closely with video and design teams during conceptualization and production.
· Suggest innovative content formats, campaigns, and storytelling ideas.
Content Innovation & Strategy
· Brainstorm unique campaign ideas and content series.
· Track industry trends, audience behavior, and competitor communication styles.
· Develop monthly and quarterly content strategies aligned with business goals.
· Identify opportunities for viral, educational, and emotionally engaging content.
· Bring fresh creative thinking to brand communication and digital storytelling.
Requirements
· 2–5 years of experience in content writing, content strategy, or brand communication.
· Strong command over English writing and storytelling.
· Proven experience in SEO blog writing and keyword-based content planning.
· Ability to write across formats — blogs, scripts, ad copies, captions, website content, etc.
· Understanding of digital marketing and audience psychology.
· Familiarity with SEO tools and content platforms is preferred.
· Strong research and conceptual thinking abilities.
· Experience in healthcare, wellness, lifestyle, or education sectors.
· Understanding of video scripting and short-form content trends.
· Ability to simplify complex topics into engaging content.
· Creative mindset with strong attention to detail.
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
