Role Overview
We are looking for a creative and digitally skilled Digital Marketing Executive to support our marketing activities across content, social media, SEO, AEO, GEO, PPC, Meta Ads, design and video.
Key Responsibilities
- Manage and create content for social media platforms.
- Create social media creatives, posters, reels and other digital content.
- Shoot and edit videos for social media and marketing campaigns.
- Use AI tools for content creation, image generation, video creation and marketing workflows.
- Write blogs, captions, website content and other marketing copy.
- Implement SEO, AEO and GEO strategies, including keyword research, content optimization, on-page SEO and improving content visibility across search and AI-powered platforms.
- Assist with Meta Ads and PPC campaigns, including campaign setup, audience targeting, monitoring and basic optimization.
- Conduct competitor, market and content research.
- Maintain the content calendar and ensure timely execution of campaigns.
- Track basic performance metrics and provide insights for improving content and campaigns.
Required Skills
- Good knowledge of Digital Marketing, Social Media, SEO, AEO, GEO, PPC and Meta Ads.
- Basic graphic design skills, preferably Canva or Adobe tools.
- Video editing skills using CapCut, Premiere Pro, DaVinci Resolve or similar.
- Good writing and communication skills.
- Familiarity with AI tools such as ChatGPT, Gemini, Canva AI and other content-generation tools.
- Creative mindset with an ability to develop new content ideas.
- Ability to manage multiple tasks and meet deadlines.
Qualification & Experience
- Bachelor's degree or relevant certification in Digital Marketing, Marketing, Media, Communications or a related field.
- 0-2 years of experience in digital marketing, content creation or a related field.
- Freshers with strong practical skills may also apply.
Job Types: Full-time, Fresher
Pay: ₹15,000.00 - ₹18,000.00 per month
Benefits:
Education:
Experience:
- total work: 1 year (Preferred)
- Digital marketing: 1 year (Preferred)
Language:
Work Location: In person
