RESPONSIBILITIES
● Write and edit copy for Instagram, website, product packaging and email campaigns — balancing brand tone, clarity and consistency across every touchpoint.
● Build and maintain content calendars — captions, campaign copy and posting schedules — aligned to brand voice and launch milestones.
● Translate founder and brand inputs — often qualitative, "by-feel" direction — into precise, on-brand copy.
● Draft product descriptions and brand narratives that hold up across packaging, web and social.
● Research category and competitor content — spice, D2C and F&B brands — to keep copy sharp and current.
● Support creator/influencer brief writing and outreach messaging.
● Proofread all outputs for grammar, tone and brand-guideline consistency.
● Assist with pre-launch content — waitlist campaigns, teasers and PR notes
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
