Sales Executive / Collection Agent
Hardware & Telecom Infrastructure Retail | Kannur · Calicut · Ernakulam
Position Title
Sales Executive / Collection Agent
Department
Sales & Business Development / Credit & Collections
Reporting To
Branch Manager / Sales Manager
Employment Type
Full-Time
Work Locations
Kannur | Calicut | Ernakulam
Product Verticals
Hardware | Telecom Infrastructure | Electrical | Civil Materials
Target Customers
Contractors, Site Engineers, Builders, Telecom passive infra Companies, Government Agencies
ROLE OVERVIEW
SU Square Enterprises Pvt. Ltd. is seeking dynamic, target-driven Sales Executives / Collection Agents to strengthen its retail operations across Kannur, Calicut, and Ernakulam. The incumbent will be responsible for driving revenue growth through proactive sales of hardware, telecom infrastructure, electrical, and civil materials — while also ensuring timely collection of outstanding payments and maintaining healthy credit relationships with clients. This is a dual-function role requiring both strong commercial acumen and disciplined financial follow-through.
PART A : SALES DUTIES
1. Prospecting & Lead Generation
- Identify and develop new business prospects among contractors, site engineers, builders, EPC companies, telecom tower companies, and government departments.
- Generate leads through field visits, cold calls, referrals, industry contacts, and participation in local trade events.
- Maintain an updated prospect pipeline and convert leads into active accounts within defined timelines.
- Study territory / district-wise potential and plan weekly coverage plans for Kannur, Calicut, or Ernakulam as assigned.
2. Quoting & Closing
- Understand customer requirements for hardware, electrical, civil, or telecom materials and prepare accurate product quotations.
- Coordinate with the store / procurement team to confirm stock availability, pricing, and delivery timelines before quoting.
- Negotiate prices within approved discount structures and close orders in a timely manner.
- Prepare sales orders, coordinate with the store team for dispatch, and follow up for on-time delivery.
- Meet or exceed monthly and quarterly sales targets as set by the Branch / Sales Manager.
3. Relationship Management
- Build and maintain long-term relationships with existing customers through regular visits, calls, and after-sales support.
- Act as the primary point of contact for key accounts — addressing queries, resolving complaints, and ensuring customer satisfaction.
- Identify upsell and cross-sell opportunities within existing accounts across the product verticals.
- Gather and relay market intelligence — competitor pricing, new product trends, customer feedback — to the management team.
4. Sales Reporting & Documentation
- Submit daily call reports, visit summaries, and order updates to the Branch Manager.
- Maintain an accurate customer database including contact details, purchase history, credit terms, and feedback.
- Prepare weekly sales performance reviews and monthly business development reports.
- Ensure all sales transactions are properly documented — invoices, delivery challans, purchase orders — and filed accurately.
PART B : COLLECTION & RECOVERY DUTIES
1. Payment Tracking
- Monitor and track all outstanding receivables for assigned customer accounts across the branch.
- Maintain an up-to-date aging analysis of debtors — current, 30-day, 60-day, and overdue balances.
- Coordinate with the accounts team daily to reconcile payment receipts and update outstanding ledgers.
- Flag accounts approaching credit limits or showing delayed payment trends to the Branch Manager proactively.
2. Client Follow-ups
- Conduct structured follow-ups with clients via phone calls, field visits, and written reminders for overdue invoices.
- Visit client sites or offices as required to collect payments, resolve billing disputes, or obtain payment commitments.
- Maintain a follow-up log with date, client response, promised payment date, and action taken for every interaction.
- Escalate unresponsive or high-risk accounts to the Branch Manager / Management immediately.
3. Negotiating Settlements
- Engage tactfully with clients facing payment difficulties to arrive at mutually acceptable payment plans or settlement schedules.
- Negotiate part-payment arrangements, PDC (post-dated cheque) schedules, or extended timelines within management-approved limits.
- Document all settlement agreements formally and obtain client acknowledgement before implementation.
- Ensure settled amounts are collected within agreed timelines and update the accounts team accordingly.
4. Record Keeping & Compliance
- Maintain accurate and complete records of all collections — cash receipts, cheques, NEFT/RTGS confirmations — and hand over to the accounts team with proper documentation.
- Issue official receipts to clients against every payment collected; ensure no informal or undocumented collections.
- Prepare daily collection reports and submit to the Branch Manager and Accounts Department.
- Ensure full compliance with the company's credit policy, collection SOPs, and financial audit requirements.
- Assist in monthly / quarterly debtor reconciliation exercises with the finance team.
REQUIRED QUALIFICATIONS & SKILLS
Educational Qualification
- Bachelor's Degree in Business Administration (BBA), Commerce, or any related discipline — mandatory.
- Degree / Diploma in Marketing, Sales Management, or Business Development — strongly preferred.
- Additional certification in Sales, Credit Management, or Supply Chain is an advantage.
Experience
- 1–3 years of experience in sales, business development, or collections — preferably in hardware, electrical, telecom, or building materials retail.
- Prior exposure to B2B sales involving contractors, EPC firms, or infrastructure companies will be given preference.
- Freshers with strong academic background in marketing and excellent communication skills may also be considered.
Communication & Language Proficiency
- Excellent verbal and written communication skills in Malayalam — mandatory.
- Proficiency in English for business correspondence, email communication, and report writing — required.
- Working knowledge of Hindi is an added advantage for dealing with pan-India vendors and suppliers.
- Strong interpersonal skills — ability to communicate confidently with contractors, engineers, and senior clients.
Other Skills & Attributes
- Sound knowledge of sales processes — prospecting, quoting, negotiation, and closing.
- Basic understanding of accounting / credit terms — invoices, credit notes, aging, ledger reconciliation.
- Proficiency in MS Office (Excel, Word) and familiarity with ERP / billing software.
- Two-wheeler with valid driving licence preferred for field sales and collection visits.
- Target-oriented, self-motivated, and disciplined work ethic.
- High integrity and trustworthiness — especially critical for the collections function.
- Willingness to travel within the assigned district for client visits and collections.
KEY COMPETENCIES
✔ Sales Prospecting & Lead Generation
✔ Payment Tracking & Debtor Management
✔ Quoting, Negotiation & Order Closing
✔ Client Follow-up & Recovery
✔ Customer Relationship Management
✔ Settlement Negotiation
✔ Product Knowledge (Telecom/Electrical)
✔ Record Keeping & Compliance
✔ Communication & Language Proficiency
✔ Integrity & Professional Conduct
✔ Reporting & Documentation
✔ MS Office & ERP / Billing Software
KEY PERFORMANCE INDICATORS (KPIs)
Sales KPIs
Collection KPIs
Monthly & quarterly sales target achievement
New accounts acquired per month
Lead-to-order conversion rate
Customer retention & repeat business rate
Percentage of overdue collections recovered on time
Reduction in 60+ day outstanding balances
Accuracy of collection records & daily reports
Zero incidents of undocumented collections
Note: This Job Description is indicative and may be revised based on business needs. Branch posting (Kannur / Calicut / Ernakulam) will be finalised at the time of selection.
For enquiries or to apply, please contact the HR Department, SU Square Enterprises Private Limited, Calicut.
Mobile: +91 9567067001, Email: [email protected], Web: https://susquare.in
SU Square Enterprises Pvt. Ltd. | Kannur · Calicut · Ernakulam | Kerala, India
Pay: ₹25,000.00 - ₹27,000.00 per month
Work Location: In person
