Required marketing Manager for our Keerthy Medical Stores Pvt Ltd
Core Responsibilities
- Develop and implement marketing strategies to increase pharmacy sales and customer footfall.
- Plan and execute promotional campaigns for medicines, healthcare products, wellness items, and seasonal offers.
- Coordinate with vendors, pharmaceutical companies, and distributors for promotional activities and product visibility.
- Analyze market trends, customer preferences, and competitor activities to improve business performance.
- Manage in-store branding, displays, posters, and promotional materials.
- Handle digital marketing activities such as social media promotions, WhatsApp campaigns, SMS marketing, and online advertisements.
- Organize health camps, awareness programs, and customer engagement activities.
- Monitor sales performance and prepare marketing reports for management review.
- Maintain good relationships with doctors, clinics, hospitals, and healthcare professionals for business development.
- Ensure proper stock promotion for near-expiry, slow-moving, and newly launched products.
- Coordinate with the sales and operations team to achieve monthly revenue targets.
- Manage customer loyalty programs and membership campaigns.
- Oversee customer feedback and implement strategies to improve customer satisfaction.
- Ensure all promotional activities comply with pharmacy and healthcare regulations.
Administrative Responsibilities
- Prepare monthly marketing budgets and expense reports.
- Track return on investment (ROI) of marketing campaigns.
- Maintain records of promotional activities and vendor agreements.
- Support management in business expansion and new store launch activities.
Required Skills
- Strong communication and negotiation skills.
- Knowledge of pharmaceutical and healthcare products.
- Marketing and promotional planning abilities.
- Customer relationship management skills.
- Basic knowledge of digital marketing and social media handling.
- Analytical and reporting skills.
Preferred Qualification
- MBA in Marketing / B.Pharmacy / Any Graduate with Marketing Experience.
- Experience in pharmacy retail, healthcare, or FMCG sector preferred.
Job Type: Permanent
Pay: ₹25,000.00 - ₹50,000.00 per month
Work Location: In person
