Job Title: Lifestyle PR Intern
Location: Mumbai (Hybrid/Work From Office, as required)
Duration: 6 Months
Stipend: Based on skills and interview
About the Role
We are looking for an enthusiastic and proactive Lifestyle PR Intern to support our Public Relations team across lifestyle, fashion, beauty, hospitality, wellness, food, and entertainment brands. This is an excellent opportunity for someone who is passionate about media, influencer marketing, celebrity culture, and brand communications.
Key Responsibilities
- Assist in drafting press releases, media notes, pitches, and feature stories
- Build and update media databases across print, digital, television, radio, and regional publications
- Coordinate with journalists, editors, influencers, and content creators for coverage opportunities
- Monitor daily media coverage and prepare coverage reports
- Research lifestyle trends, competitor activities, and media opportunities
- Support celebrity, influencer, and media events, product launches, and press conferences
- Coordinate interviews, media interactions, and photo opportunities
- Manage influencer outreach and follow up for content deliveries
- Assist in creating PR reports, client presentations, and campaign summaries
- Support social media coordination and content planning whenever required
- Perform administrative and coordination tasks related to PR campaigns
Skills & Requirements
- Pursuing or recently completed a degree in Mass Communication, Journalism, Public Relations, Marketing, or related field
- Excellent written and verbal communication skills in English
- Strong interest in lifestyle, fashion, beauty, luxury, hospitality, food, travel, and entertainment industries
- Good research and organizational skills
- Ability to multitask and meet deadlines
- Familiarity with Microsoft Office and Google Workspace
- Basic understanding of social media platforms and influencer marketing is preferred
What You'll Gain
- Hands-on experience working on leading lifestyle and entertainment brands
- Exposure to celebrity and influencer PR
- Opportunity to interact with top media professionals and content creators
- Practical learning in media relations, event management, and brand communications
- Mentorship from experienced PR professionals
- Certificate of Internship and Letter of Recommendation (based on performance)
Preferred Qualities
- Creative thinker with attention to detail
- Confident communicator
- Positive attitude and willingness to learn
- Strong follow-up and coordination skills
- Ability to work in a fast-paced environment
Pay: From ₹5,000.00 per month
Benefits:
Work Location: Hybrid remote in Andheri West, Mumbai, Maharashtra